ConversionXL

FEBRUARY 3, 2020

The most notorious faux pas was in 2004, when competitors Dell and Gateway used photos from the same photo shoot in their “Back to School” promotional material. Google will pull up all instances of that photo, so you can see if there’s anything that TinEye missed. But did it stop there? Image source ).

Represent 71

Represent Clients Presentation Service 71

Hubspot

MAY 30, 2014

First, bear with me as I set up why all marketers have been forced to dramatically change their strategy in the last half decade -- and then I’ll make a point I guarantee you won’t forget. Everywhere we look someone is selling us something -- in essence, we’re all diluting each other’s efforts.

Follow-up 72

Follow-up Presentation Up-sell Promote 72

ConversionXL

OCTOBER 14, 2014

The most notorious faux pas was in 2004, when PC competitors Dell & Gateway used photos from the same photo shoot in their “Back to School” promotional material. Other companies who ended up photos from Jenn’s stock shoot were: H&R Block. Credit for round up goes to the Idee blog. But did it stop there?

Represent 129

Represent Lead generation Clients Presentation 129

Hubspot

MARCH 2, 2015

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? Everybody Wins?

Electricity 78

Electricity Follow-up Cross-sell Market share 78

Heinz Marketing

MARCH 11, 2019

Derek says Marketing has to be forward leaning into the revenue discussion and held accountable for holding up their part of the revenue bargain. “We We’ve got a lot more coming up here, and we’ll be taking Sales Pipeline Radio on the road and broadcasting live for many of them over the course of the next couple weeks and months.

Pipeline 63

Pipeline B2B Sales X-functional 63

SaaStr

APRIL 16, 2019

A number of VCs, prominent people, smart people will tell you not to even try, to kind of give up and just join what’s going on out here, but it’s possible and there’s plenty of success stories. I’ll never forget about a quarter into selling customers for the first time, we had this deal that was just stalled.

Territory 62

Territory Hospitality Contract Networking 62

SaaStr

JULY 8, 2020

And not only is Aileen one of the investors that many of us all look up to-. Now you open up TechCrunch or StrictlyVC or anything, you’ll see a dozen firms a week literally sometimes. I used it in kind of my breakfast pre warm-up, the crazy times we’re in. Jason Lemkin | Founder @ SaaStr. Aileen Lee: Oh, God.

Pitch 63

Pitch Start-ups Up-sell Technology 63