Martech

JUNE 26, 2025

Why generic outreach fails in enterprise GTM According to the 2024 LinkedIn-Edelman B2B Thought Leadership Impact Report : 71% of decision-makers say that poorly targeted sales outreach can damage their perception of a brand. The appeal for sales is obvious: fast, automated outreach that feeds near-term pipeline.

GTM 104

GTM Strategize Pipeline Engineering 104

Outreach

APRIL 5, 2019

Over the last several years, we have built new tools and systems to empower our own reps, including the best Sales Engagement Platform in the universe and the Agoge Tribe onboarding method. What is a B2B sales representative? Are there different types of B2B sales representatives? Why are B2B sales reps important?

Represent 49

Represent B2B Pipeline Technical Sales 49

Gong.io

APRIL 19, 2022

A sales engineer is like a player-coach — one part sales, one part engineering. They must possess extensive, often technical, product or service knowledge. Typically, this is a role in the B2B world… selling more complex products to other businesses.??. What tools does a Sales Engineer have in their arsenal?

Engineering 118

Engineering Cold Call Sales Up-sell 118

Sales Hacker

MARCH 30, 2021

Rather than just reading or listening, you can now ask questions and get amazing thoughtful answers from the world’s B2B sales professionals who’ve been there before, plus you can share your experience with others. And finally, we just turned SalesHacker.com into a community.

Sell 111

Sell CRM Appointment Up-sell 111

Veloxy

FEBRUARY 15, 2024

Key Takeaways Sales podcasts offer valuable insights for sales professionals of all levels, featuring content ranging from beginner-friendly tips to expert interviews and advanced strategies for B2B sales, sales engagement, and various industry-specific sales topics.

Gaming 233

Gaming Sell GTM Technique 233

SaaStr

JUNE 19, 2025

Inside Snowflake’s Board Meetings: How AI is Reshaping Enterprise Data and the Future of B2B Partnerships We had a lot of fun at SaaStr AI Summit 2025 with a rare look inside Snowflake’s boardroom! This creates hyper-aligned incentives where sales success is measured by use case creation, not deal size.

Strategic partnership 105

Strategic partnership Meeting SQL Technical Sales 105

Sales Hacker

AUGUST 18, 2023

Alon Waks , former VP Market @ Kustomer @ Bizzabo now fractional CMO They will likely need investments in a surrounding sales ecosystem – technical sales, services scoping, POC/pilot expectations are massively different at that deal size. Inbound predictability isn’t whale hunting behavior, more sardine fishing.

GTM 87

GTM Up-sell Price Start-ups 87