How to transform your Google Ads headlines with anti-audiences
Search Engine Land
APRIL 30, 2024
Lingopie’s ad, “Bingewatch your way to Fluency,” perfectly promotes its offering. It attracts learners who prefer a more entertainment-based method, while those in a rush or seeking a rigorous academic structure look elsewhere. Does this mean you should aim for a lower CTR? It’s the landing page’s job to convert.”
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