Search Engine Land

MAY 9, 2024

We get to leverage both sides of our brains: The right brain when it comes to on-page, content and even link building campaigns. Users are always looking to do something, whether it’s finding information, being entertained or purchasing a product. One of the things I love about SEO is its inherent duality.

A/B testing 107

A/B testing Entertainment Engineering Campaign 107

Search Engine Land

FEBRUARY 15, 2023

If you have a game that you’re looking to promote, a Universal App Campaign (UAC) is a great way to do it. Google claims that their UACs achieve about 140% more conversions than other campaign types. Creative specs Most of the creative specs will be the same as a normal Google Ad campaign, but sizes and types can be found here.

Gaming 92

Gaming Networking Campaign Angle 92

ConversionXL

JANUARY 18, 2022

In this article, you’ll learn how to design a successful brand marketing campaign that expresses your brand’s core values, create content your customers crave, and ensure your entire brand ecosystem is designed to support customer loyalty. Brand strategy isn’t just for marketers and their campaigns.

Trust 128

Trust Campaign Hospitality Growth 128

ConversionXL

SEPTEMBER 9, 2021

But regardless of the platform or how short the video is, content must always entertain. The live sessions let them interact with viewers in real-time, delivering words of encouragement to keep them motivated. The campaign helped Zimba secure 1,200 incremental orders from Shops in one month, with an average order value of 6.7%

Objectives and Key Results 142

Objectives and Key Results Trust Follow-up Promote 142

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. Hangups in the user experience. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. There’s no way around it, it still sucks[.]

Customers 115

Customers User Experience Profit margin A/B testing 115

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. Hangups in the user experience. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. There’s no way around it, it still sucks[.]

Customers 112

Customers User Experience Profit margin A/B testing 112

ConversionXL

JUNE 5, 2014

But actively collecting and leveraging that feedback has become one of the most important drivers for continuous improvement at Groove”. Hangups in the user experience. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries. There’s no way around it, it still sucks[.]

Customers 105

Customers User Experience Profit margin A/B testing 105