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Sales Pipeline Radio, Episode 218: Q & A with Nicolas Vandenberghe @NicolasVDB

Heinz Marketing

Later this weekend, it’s going to get close to 90 and they’re already talking about us. Paul: That’s the opposite of where I grew up in the Midwest and I was born in Minnesota. Especially Minnesota, summer is so short. Matt: I’m ready to go Paul. It is high 70’s, low 80’s.

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Sales Pipeline Radio, Episode 213: Q & A with Tim Riesterer @TRiesterer

Heinz Marketing

I was born in Minnesota, lived in Wisconsin, and spent much of my life in Michigan. Matt: And I think that’s an important thing to talk about, because when we talk about getting and keeping engagement and trust with our client, it’s not because we’re sharing facts, it’s because we’re sharing stories.

Pipeline 101
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SaaStr Podcast #395 with UserTesting CEO Andy MacMillan

SaaStr

Before Salesforce Andy spent close to 5 years at Oracle as VP Product Management. Before Salesforce, Andy spent close to five years at Oracle as VP of Product Management. We actually put a tremendous amount of trust, I guess, in product managers. I was at a little company in Minnesota called Stellent that was acquired by Oracle.

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Advertorials Can Work—If You Get It Right

ConversionXL

Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). Businesses can tell a story, help customers understand a complex product, and develop trust by providing value, not just asking for a sale. Venmo CTA on Thrillist. Conclusion.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Trust is built of five components. Trust gets you in the door, but it’s competency, reliability, integrity and vulnerability that keep you there. You’ll learn a lot if you listen closely. Trust yourself. Specializing in helping sales leaders up skill teams to survive and thrive in a hybrid world. Cassie Young.

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The Advanced Guide to Emotional Persuasion

ConversionXL

According to the University of Minnesota , when you’re afraid, you adopt a survivalist mindset. It’s important that these colors become closely associated with your brand. Jennifer Aaker, a marketing professor at Stanford, asked each of her students to give a 1 minute pitch. One in ten students used a story in their pitch.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

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