SaaStr

MARCH 7, 2023

Some other strategies for creating a more efficient go-to-market are: Adjusting pricing and contract terms with customers. Companies are giving price breaks this year to reduce churn and increase retention, with the caveat that it might go up next year. Incentives for multi-year contracts are another tactic.

GTM 65

GTM Growth Profit margin Contract 65

Salesforce

OCTOBER 22, 2021

Many companies assume the same go-to-market strategies will be effective as they scale up, but that’s often not the case,” said Brandon Jones, head of Revenue Strategy and Operations at Komodo Health , which specializes in software for the healthcare industry. Are they in the discovery, proposal, or negotiation stage?

Territory 98

Territory Strategize Sales Healthcare 98

Lead Fuze

JANUARY 1, 2022

The enterprise OEM software market is a large and lucrative segment of the software industry. This article is intended for those who want to learn more about how companies can negotiate with their technology providers. The licensee, who pays for the technology up front, will be looking to negotiate a volume discount on shipping.

Negotiate 52

Negotiate Profit margin Contract GTM 52

Hubspot

FEBRUARY 6, 2014

During this time, we started thinking Kickstarter could be a great avenue to go to market. We commissioned our logo using 99designs and a freelancer (our freelancer''s design won), did a video and photo shoot, conducted surveys and test marketing on Facebook, and began concepting of our Kickstarter campaign reward levels.

Campaign 71

Campaign Commission Angle Follow-up 71

Sales Hacker

SEPTEMBER 16, 2019

For example, if you’re an early-stage startup and a first-time founder, it’s unlikely you’ll have a dedicated person finding and qualifying leads with a well-defined go-to-market strategy. How would you describe your negotiation style? They also typically make far less from commissions and bonuses.

Outside Sales 81

Outside Sales Inside sales Profit margin Sales 81

Sales Hacker

JANUARY 13, 2021

Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment. Therefore, it is essential to define the parameters of the deal structure in advance of price negotiation. Customization.

GTM 74

GTM Negotiate Profit margin Contract 74

SalesLoft

JUNE 20, 2019

So it wasn’t even like I could negotiate on contract, my price is my price. At first, I was trying to do what every other sales rep at Xerox was doing, which was just go flip copiers. If you’re just in there for a commission check, people can sense that. Talk about selling a commodity. I also sold to the government.

Territory 63

Territory Sales Construction Manufacturing 63