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16 eCommerce A/B Test Ideas Backed by UX Research

ConversionXL

These ideas came from a massive round of UX research we’ve done for eCommerce. Look at your best-selling products or best deals and emphasize them on the homepage above all other (make them #1 in the visual hierarchy). Level-up your product description copy. At the very least, question your assumptions and give ‘em a test.

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How Do UX Professionals View Conversion Optimization?

ConversionXL

In regards to conversion optimization, we’re of the belief that UX is a big part of our process and that great UX leads to more conversions. But how do UX people view conversion optimization? What do they think it is, and how do they think it fits into the organizational context with UX? Newsletter sign-up).

UX 66
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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

You won’t know until you figure out what your competitors are up to. and you can definitely use it for UX and conversion optimization , too. How does the user experience on my website stack up to the competition? Free UX & Usability course. How does your site's user experience stack up to the competition?

UX 126
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Top 20 A/B Ecommerce Test Ideas

ConversionXL

The following 20 testing ideas come from our own client-based research done over the years. Look at your best-selling products or best deals, and emphasize them on the homepage above all other (make them #1 in the visual hierarchy). Test idea #9: Level-up your product descriptions. “Why buy here and not from Amazon?”

UX 133
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The Beginner’s Guide to SaaS Conversion Optimization

ConversionXL

But you have to architect a strategy unique to your own SaaS, and think further down the customer relationship (>90 days after sign up), as well as before they land on the site (are you attracting the right people? Aligning your goals first sets you up for the rest of the approach, and in SaaS that’s especially important.

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How to Drive Revenue With PartnerOps

Sales Hacker

Yet very few organizations have built a partner tech stack that can capture and follow up on all these opportunities. RevOps has grown in importance as SaaS products have continued to proliferate and organizations have recognized the importance of good data, efficient workflows, and ensuring cross-department collaboration.

CRM 101
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5 Hardest Things in Conversion Optimization

ConversionXL

Keeping up with the technology changes and managing business’ expectations can be tricky. CRO is multidisciplinary and cross-functional. Optimization polymaths often come from a variety of backgrounds , including IT, design, UX, analytics, marketing, translation, photography, etc. 1 Having to be an expert in many things.