SaaStr

DECEMBER 5, 2022

Paddle’s Senior Product Manager, Allissa Chan, and Chief Strategy Officer, Patrick Campbell, share their experience of scaling a bootstrapped startup. In SaaS, retention is usually driven by recurring revenue, cross-selling, and up-selling. Make sure to expand on those attributes in future product iterations.

Product 52

Product Territory Price Cross-sell 52

Veloxy

AUGUST 17, 2022

Salesforce automation tools go a long way in helping you improve the productivity and efficiency of your sales team. When you can access Salesforce from anywhere on any device, you can automate and eliminate up to 95%, or 1,200 hours, of non-selling activity. The Top 7 Best Salesforce Automation Tools. source of image.

Appointment 147

Appointment Territory Cross-sell Contract 147

SaaStr

OCTOBER 25, 2023

Fast forward to today, and last quarter they crossed an incredible $560,000,000 in ARR growing 20% on a constant currency basis. Because there are few things worse than closing a customer that never actually uses your product. So we last checked in with Freshworks at $400m in ARR. That should put them at about $600m ARR today!

Cross-sell 99

Cross-sell Contract Price Growth 99

Salesforce

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. Not only will this help you build trust, which makes it easier to sell , but it will open the door to long-term relationships that can lead to upsells and cross-sells. But not always. It will be worth every penny.

Gaming 95

Gaming Cross-sell Referrals CRM 95

Veloxy

AUGUST 31, 2023

Know your product Whereas inside sales reps need to speak intelligently about their products, outside sales reps also need to know how best to use their products, their industrial applications, and in some cases the products’ intricate engineering. But more often than not, customers won’t come asking for a quote.

Outside Sales 130

Outside Sales Pipeline Inside sales Cross-sell 130

PandaDoc

MARCH 26, 2024

In the world of sales, salespeople are engaging with potential clients to guide them from the top of the sales pipeline, when they first discover a product or a service (level 1) to the bottom of it, the post-purchase stage (the final level). Negotiation The next stage of the sales cycle is negotiating contracts with decision-makers.

Pipeline 52

Pipeline Contract CRM Customer Relationship Management 52

PandaDoc

FEBRUARY 5, 2024

To keep up, you need a powerful tool to manage real-time data. Companies focusing on the whole customer journey rather than individual touchpoints see customer satisfaction shoot up by up to 117%, and customers are up to 104% more willing to recommend the business to others. Ready to level up with CRM?

CRM 52

CRM Gaming Contract Objectives and Key Results 52

Sales Hacker

APRIL 6, 2022

Sales teams often struggle with configuration of price quotes when dealing with complex products or services or large product catalogs. And these manual processes take sales reps away from their most important activity: selling. What is CPQ? CPQ stands for Configure Price Quote. 5 benefits of CPQ software.

Cross-sell 94

Cross-sell Contract Price Finance 94

Hubspot

AUGUST 2, 2022

SaaS selling — and SaaS revenue — are distinctly different from traditional sales and require a new approach to maximize their potential. SaaS businesses should also make a concerted effort to establish reliable contracts, identify and convert new customers, and increase monthly revenue generation through both upselling and cross-selling.

Contract 69

Contract Cross-sell Up-sell Clients 69

SaaStr

OCTOBER 17, 2023

Do my customers find value in my product and service? For the sake of explanation, John breaks down the evolution of customer success into the classic triple-triple-double-double-double. If you don’t know, it’s the hockey stick curve going from $2M to $6M to $18M to $36M and on and on after you’ve found product market fit.

Cross-sell 64

Cross-sell Customers GTM A/B testing 64

Martech

JUNE 6, 2023

Marketers and martech professionals have the option to buy one product or a full platform suite. Customer data, AI, marketing automation and analytics are must-haves for any martech stack and several companies are now looking to sell them all at once. This also applies to newly released products.

X-functional 110

X-functional Cross-sell Contract Up-sell 110

SaaStr

FEBRUARY 1, 2022

This is trending to 50/50 now that Asana has crossed $400m in ARR, but still a reminder a self-serve motion combined with sales jumping on the bigger deals can scale very, very far. Sprout Social doesn’t only sell a low-end edition. It sells to customers S, M, and Larger. And they don’t push annual contracts.

Contract 138

Contract Cross-sell Price Growth 138

SaaStr

MARCH 22, 2023

They asked themselves, “what if we moved to some motion of licensing contracts?” Instead of selling products, they were selling aspirational concepts and business value. Take Your Company Global If you haven’t read Crossing The Chasm by Geoffrey Moore, you should, especially if you want to take your company global.

Growth 79

Growth Cross-sell GTM Up-sell 79

Salesmate

JULY 8, 2020

You can take this approach to the next level by setting up retargeting ads across FB, Google Ads, or Youtube, that pushes these prospects to a landing page where you offer a content upgrade. If you’re serious about applying this approach, I recommend you buy the book Sell Like Crazy , by Sabri Suby. Sell their goals.

Pipeline 126

Pipeline Negotiate Contract Objectives and Key Results 126

Sales Hacker

OCTOBER 11, 2021

Sales teams feel constant pressure to speed up time-to-revenue and quickly close deals. Sales teams that are stuck manually toggling between different technology solutions are taking precious hours away from actually selling. They are faced with doing more with less time. 7 sales processes you can automate now.

Process 87

Process Cross-sell Contract Negotiate 87

Salesmate

FEBRUARY 11, 2020

It’s a no-brainer that sales methodologies help businesses sell better and choose better customers for life. In the Sandler sales model, the seller and buyer both will be equally invested in the selling process. Basically, the sales rep will communicate to build a relationship, not to sell a product. Up-front contracts.

Cross-sell 136

Cross-sell Contract Sales CRM 136

PandaDoc

APRIL 11, 2023

The more your business customers are happy interacting with your product or service, the better. The first crucial part of this happiness is your product or service itself and how well it is aimed at the needs of your customers. What is product knowledge? Product knowledge training is an educational course for salespersons.

Education 52

Education Product Customers Sales 52

Gong.io

AUGUST 3, 2022

Closing new contracts is important, but retaining and increasing revenue from existing accounts is crucial for maintaining and growing ARR. Customer success (CS) is a business initiative (and attached department) that seeks to ensure customers get maximum value out of your product. . Defining customer success and measurements .

Customers 87

Customers Cross-sell Contract Price 87

Martech

JULY 14, 2022

It changes depending on the type of product you’re selling and the market you are pursuing. Canare says that while there are elements common to all campaigns, there are significant differences depending on what you sell and who you’re selling it to. You have to sell to them differently. Customer knowledge.

E-commerce 113

E-commerce Cross-sell Contract Up-sell 113

Smarter With Gartner

JULY 2, 2021

Hi-tech product planning is a high-stakes effort that requires decisions to be made in the face of uncertainty — it’s important to know if customers will embrace the new offering or not. Product marketers must adjust their messaging in a downturn and support new strategies in a recovery from a disruptive crisis.

Product 82

Product Minimum Viable Product Drivers/motivators Technology 82

SaaStr

JULY 13, 2023

But ahead of that, I wanted to write up my top learnings while they were top of mind: #1. It took going multi-product. If you want to get to 100%+ NRR with SMBs, you really do need to go multi-product. Even today, most SaaS VCs would have trouble believing a $2k ACV product like Monday could truly scale.

Cross-sell 74

Cross-sell Contract Gaming Up-sell 74

Sales Hacker

FEBRUARY 1, 2021

Why is it that companies have a sales process they follow rigorously to win business, yet avoid the same discipline in managing those customers throughout the lifecycle of their contracts? Too often contract cancellation (or non-renewal) comes as a surprise, but it never should. Identify key stages in the lifecycle of a contract.

Customers 74

Customers Contract Cross-sell Account management 74

PandaDoc

MAY 8, 2023

Customer support is an essential aspect of any customer experience, and research bares this out: 68% of customers will pay more for products and services from companies with a strong record of good customer service. This can include canned scripts and email templates for fast response, as well as standard workflows for better productivity.

Service 52

Service Product Customers E-commerce 52

PandaDoc

APRIL 20, 2022

Engage in social selling. To clear this up: Outbound sales refers to the process of reaching out to prospects who haven’t indicated a direct interest in buying the product or service you want to sell. Method 1: Engage in social selling. The power of social selling is relationship-based. Soften your approach.

Technique 98

Technique Cold Call Contract Cross-sell 98

SaaStr

DECEMBER 5, 2023

You don’t want to end up in The Valley of Death, where you can’t get the big dollar contracts. Challenge #1: Starting with Product-Led Growth and Deciding If It’s Worth It If you start with PLG and want to move your customer base and prospects to Enterprise deals, you might ask yourself: Should I go for it?

GTM 75

GTM Cross-sell Government Legal 75

Sales Hacker

JULY 25, 2022

But before we open up the hood, let’s review some sales performance dashboard basics. Finding ideal prospects means your SDRs must be experts on your products and services, and be able to communicate how they can solve your potential customers’ problems. The elements of a good sales performance dashboard. Building an AE dashboard.

Engineering 100

Engineering Objectives and Key Results Cross-sell Pipeline 100

Salesforce

SEPTEMBER 19, 2023

A prospect lingering in the negotiation stage, for example, may need a change to product price to move them to the contract stage. Once a lead has been deemed qualified (a good fit for the product), they enter the pipeline as a prospect and reps track progress as sales conversations unfold. Why is a sales pipeline important?

Pipeline 59

Pipeline Objectives and Key Results Contract Cross-sell 59

SaaStr

MARCH 27, 2023

I find this is very helpful in curbing sales rep behavior that crosses the line into too aggressive. Once cash flow is better established, pay more deals when the contract is e-signed. Folks that sell usage-based products often do something similar in the middle, paying out 50% of expected usage upfront, and 50% over the first year.

Commission 96

Commission Contract Cross-sell Sales 96

Sales Hacker

FEBRUARY 5, 2019

If you have a product that is absolutely crushing it in SMB/mid-market, you may be tempted to dive straight into the Enterprise market. Who could avoid dreaming of those seven-figure deal sizes, 3-year contracts, and trophy logos? However, when moving up-market to companies with 1,000+ employees, the game changes.

Product 58

Product Contract Cross-sell Account management 58

Hubspot

JUNE 21, 2023

Brush-offs are time savers — ways for prospects to get you off their back without much regard for what you‘re selling or how you’re selling it. If you offer up a traditional, more passive response, your buyer will continue on autopilot — not even giving you a second thought when the call ends. What a disarming reply!

Contract 77

Contract Cross-sell Prospecting Follow-up 77

Salesforce

SEPTEMBER 27, 2021

Sing up now. Breidenthal had been closely tracking the rise of Coinbase in the months leading up to its public offering. Add to that, the company had previously signed a three-year contract with Slack for several thousand users, and five months later, it had blown past that allotment. Reimagine the selling experience.

Closing 98

Closing Contract Legal Cross-sell 98

PandaDoc

MAY 9, 2024

Let’s look at the elements that make up the sales velocity definition. Qualified leads meet criteria such as having the budget or buying authority for your product or service. Likewise, you can calculate sales velocity for different teams, products, regions, and markets. For SaaS companies, this number jumps up to about 75 days.

Pipeline 52

Pipeline Legal Objectives and Key Results Lead generation 52

Gong.io

JULY 11, 2022

Inside sales (sometimes called remote sales or remote selling) is often the primary sales model for B2B, SaaS, tech, and certain high-ticket B2C sales teams. Let’s say you’re looking to implement a new email marketing campaign , and you need an email automation platform to set it up. Negotiating and closing contracts.

Inside sales 62

Inside sales Commission Outside Sales Quota 62

Veloxy

APRIL 11, 2023

Whether you like them or not, you may have noticed how they can speed up various tasks, from content generation to planning and researching. Besides creating emails or optimizing sales scripts, AI can automate mundane tasks, boost productivity, and ensure personalization. Let it be a moment when they ask prospects to sign a contract.

Pipeline 130

Pipeline Sales CRM Price 130

Sales Pop!

JUNE 14, 2023

In the global sales community, the consensus seems to be that things are much better than in the early days of post-COVID but that deals seem to take longer and require more work to cross the finish line a winner. Let’s paraphrase it, though, for the selling dilemma many of us now face – “In matters of pricing, stand like a rock”.

Price 52

Price Cross-sell Objectives and Key Results Strategize 52

Sales Hacker

JUNE 13, 2023

Company founders do a lot of the selling in the early days. Then there’s a logistics stage covering contract details. If you sell cars, what decisions does a buyer need to make before they are ready to buy? Next up is budget. If what you sell is diverse enough to need to do this more than once, do it more than once.)

Process 88

Process Cross-sell Sales Finance 88

Hubspot

AUGUST 14, 2023

Value leaks are easy to spring, but if you remain mindful of where and how they can pop up, you can ensure that you‘re not undermining your chances of closing throughout your sales process. For instance, let‘s say a salesperson is selling a product that isn’t backed by 24/7 support — and once upon a time, that factor held up a deal or two.

Closing 87

Closing Hospitality Negotiate Price 87