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What Is Digital Consulting, and How Do You Start?

Hubspot

Professionals known as digital consultants can help you reach your goals with their extensive knowledge — and you don't have to be a part of a massive corporation to invest in their services. Digital consulting is becoming a very in-demand service, and acquiring a wide skillset for this career can mean a six-figure salary.

Consult 82
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The Beginner's Guide to Small Business Marketing Online

Hubspot

Whether you're in the process of launching a new business or already have one, having an strong online presence for your brand is extremely important. Not only is digital marketing a must-have for promoting your products or services, but optimizing your online assets is also critical to your business' overall success. Conversion tool.

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14 of the Best College Websites (And Why They're So Awesome)

Hubspot

Here's what Notre Dame's home page looks like on desktop: And here it is on mobile: Launched in 2012, the website was designed by an in-house team , and responsive design was among their top priorities. “We It was created in-house by the university's IT and communication departments and launched in September 2012. 11) Bates College.

Launch 78
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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

I’m on a boat in Rhode Island. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company. We’ve got everything from self-service all the way up to the enterprise. You’re on a boat.

Retail 78
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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. This makes it easier for them to cross-sell and upsell products and services. Here are four best practices to follow to launch a successful ABS strategy: 1. Talk to your IT team to see what’s possible here.

Sell 59
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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

Getting to their heart of their challenges allows you to recommend the right products or services to help. Financial pain points include the costs associated with a product or service and the expected ROI. Finest: Ask them about the best experiences they’ve had with a product or service they’re currently using.

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Marijuana Marketing: Can the Blossoming Cannabis Industry Overcome 'Stoner' Stereotypes?

Hubspot

Marijuana has been a taboo subject for decades, and we are now just starting to see a shift in the conversation. The photo-sharing service Instagram, which is owned by Facebook, also has strict regulations around marijuana marketing, and recently came under fire for suspending accounts belonging to businesses in the cannabis industry.

Legal 78