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What is the significance of Oracle’s Fusion Marketing launch?: Tuesday’s Daily Brief

Martech

I used up some vacation days last week and was rewarded with some fine weather as I made a trip up to Rhode Island. About the last thing I did before I signed off was catch the live presentation by Larry Ellison explaining the Oracle Fusion Marketing launch. Why we care. Attribution has long been an issue for marketers.

Launch 90
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What Is Digital Consulting, and How Do You Start?

Hubspot

Digital consultants in California, Delaware, Rhode Island, Virginia, and Washington tend to make the highest salaries. The company helped a pizza retailer by creating a top-of-line, innovative platform for the retailer’s online business — resulting in a 40% increase in conversion and a 7% growth in sales.

Consult 83
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The Beginner's Guide to Small Business Marketing Online

Hubspot

Whether you're in the process of launching a new business or already have one, having an strong online presence for your brand is extremely important. Conversion tool. Conversion Tool. One simple way to start generating leads or customers from your website is to implement a conversion tool. Email tool.

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14 of the Best College Websites (And Why They're So Awesome)

Hubspot

Here's what Notre Dame's home page looks like on desktop: And here it is on mobile: Launched in 2012, the website was designed by an in-house team , and responsive design was among their top priorities. “We It was created in-house by the university's IT and communication departments and launched in September 2012. 11) Bates College.

Launch 78
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SaaStr Podcasts for the Week with Bernadette Nixon, Jay Snyder, Nick Mehta, Loren Padelford, and Jason Lemkin

SaaStr

I’m on a boat in Rhode Island. Nick Mehta: On a boat in Rhode Island and then our second guest Jay Snyder, who just recently took over as Chief Customer Officer of New Relic, publicly traded SaaS company. If you want to launch, let’s just launch the store. You’re on a boat.

Retail 78
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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Here are four best practices to follow to launch a successful ABS strategy: 1. Create personalized landing pages that use cached or “cookied”information to increase conversations with your customers.

Sell 59
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Customer Pain Points: How to Identify Them and Solve Common Problems

Salesforce

You could also ask about an internal process that works really well for them — discovery interviews or launching new initiatives, for example. Have meaningful conversations that go beyond the surface and identify the root causes of problems. Watch the demo What is a customer pain point? This way, you can offer more tailored solutions.