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9 Ways to Motivate Your Sales Teams When Things Get Tough, According to the Experts

Salesforce

Your offering can have all the competitive advantages in the world, and your team can be trained in all the best scripts and techniques, but it’s your sales team’s willpower that gets them to dial, email, and message their leads. Let’s talk about 9 sales motivation techniques that work, according to the experts.

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How to Increase Sales Effectively: Expert Strategies for 2025

Salesforce

Whether you’re upgrading your current process or looking for fresh techniques, these are the best methods to set you up for a successful year. Advanced techniques to increase sales Let’s take things up a notch and move beyond the fundamentals. Sign up now Thanks, you’re subscribed!

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What Is Social Selling, and How Does It Work?

Salesforce

Social selling is a lead-generation technique where salespeople directly interact with their prospects on social media platforms. I don’t know what you’re currently using for your CRM, but as a marketing director, have you considered a CRM that can integrate and work directly with your sales folks?

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What Is a Chatbot? How Is it Changing Customer Experience?

Salesforce

One of the earliest examples of a chatbot was a program called ELIZA , built by Massachusetts Institute of Technology professor Joseph Weizenbaum in the mid-1960s to simulate a psychotherapist. Chatbots can integrate with a company’s back-end systems, such as inventory management or customer relationship management (CRM).

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky -- you can add LinkedIn to that list, too. Connect that lead capture form to your customer relationship management (CRM) software, so that once the information is imported, your sales team can act upon them.

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It’s Not the Wild West: 12 Tactics to Make Your Price Negotiations Smooth and Successful

Salesforce

Ask for “just a nibble” This negotiation technique is exactly what it sounds like — asking for concessions in tiny bites. Want to take the #1 CRM for a test drive? If that doesn’t work, I’ll add another discount of 2% for a multi-year contract to make the deal more enticing. Take the free tour

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How to Win More Customers with Conversation Intelligence

Salesforce

Teams can use this information to better understand their customers and improve their sales techniques, leading to more closed deals. The information is used for call summaries, which can be automatically entered into a customer relationship management (CRM) system and shared with sales leadership and other teams.