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How to use fan-driven marketing to foster brand love

Search Engine Land

No matter what you sell, you probably have customers who: Truly care about your company, products or services and content. Find your products valuable and also see your business as an extension of themselves. Open up those channels of communication. Who loves your brand the most? Sounds great, doesn’t it?

Niche 139
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How to Get More Followers on Instagram (Without Buying Them)

ConversionXL

90% of Instagram users follow at least one business account and 83% of people discover new products through their Instagram feed. You could be a victim of identity theft: Most of the businesses that sell Instagram followers or engagement are fly-by-night operations. 7 principles to effectively grow your Instagram following.

Niche 152
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Taking Us Back—and Bringing us Forward—to a Stable Society

Sales Pop!

Pipeliner is a CRM product without equal. Some professions have intrinsic meanings that are automatically associated with them. An example I’ve brought up in the past is the firefighter, who has the meaning of saving lives and property. As Frederic Bastiat stated, “When goods don’t cross borders, soldiers will.”

CRM 94
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Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger

The Lost Book of Sales

Charlie himself achieved a stable 15-20% compound returns with his partner Warren Buffett at Berkshire Hathaway, and he definitely is an authority to look up to if you're interested in a sound investment philosophy. Additionally, in the greater picture there is a mind-boggling lack of cross-disciplinarity in academia.

Intrinsic 105
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How to Write Well: 10 Timeless Rules From Legendary Ad Exec David Ogilvy

Hubspot

Does your writing inspire action, selling things or services or ideas? TAKEAWAY: Good writing is the product of prolific reading. Dense, long-winded writing that meets the intrinsic needs of the author, rather than the extrinsic needs of the reader, won’t get read. Bracket wind-up explanations. Cross out redundancies.

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5 practical marketing tactics to accommodate new technologies and AI

Martech

Set up analysis dashboards for marketing insights and customer service resolution metrics. For the overall marketing function and customer lifecycle, however, all this complexity is too much for any one person to manage and master, which makes professional development and cross-functional collaboration all the more essential.

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What Is Ecommerce and How Is It Changing (Waves Hand) Everything?

Salesforce

Buying and selling online is the norm these days, and AI is making it more efficient and personalized. trillion by 2026 Here’s how to get your products in front of billions of shoppers. Sell on social What is ecommerce? Ecommerce is all the online activity involved in the buying and selling of products and services.

B2C 59