Iannarino
DECEMBER 19, 2022
Technology companies often hijack terms from other industries and use them to name their offerings. This can confuse people who use a term in a different way. This is where we find ourselves with the term sales engagement. Here, we will look at both forms of sales engagement, the technological approach and the more important sales engagement, which helps you close deals and improve your results.
ClickFunnels
DECEMBER 19, 2022
The post 10 Tips For Building Landing Pages For Artists appeared first on ClickFunnels. Landing pages are web pages designed around a single conversion goal. They have the best conversion rates of all types of web pages which is why they are heavily utilized in online marketing. In fact, if you don’t use landing pages in your sales funnel, then you are almost certainly leaving money on the table.
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Membrain
DECEMBER 19, 2022
We’re all in sales, right? Well, maybe. I think the answer depends on what you mean by that (intent) and how you define “sales.”.
ClickFunnels
DECEMBER 19, 2022
The post 5 Tips To Use Email Marketing For Brand Awareness appeared first on ClickFunnels. You probably already know how to use email marketing to sell your products and services. But how can you use it to increase brand awareness? Table of Contents: What Is Brand Awareness? The Email Marketing Conundrum #1 Set Up an Automated Welcome Sequence #2 Launch a Link Roundup Newsletter #3 Create Exclusive Content For Your Email Subscribers #4 Share Your Other Content With Your Email Subscribers #5 Come
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Sales Pop!
DECEMBER 19, 2022
Being in the dark about the efficiency of your marketing strategy is not a good place to be. You put in all the work but don’t know whether or not the efforts are working. As a business owner in a competitive market, you must be able to track your successes and failures to make informed decisions that drive growth. This is where analytics comes in.
Martech
DECEMBER 19, 2022
In B2B sales and marketing, intent has become an essential ingredient as salt and pepper are in cooking. You wholeheartedly believe it is required in every recipe, but you’re not always sure of the right amount or when to apply it. With our increasing reliance on intent data and its broadening definition, now is a good time to assess the state of intent and plan on what might be ahead.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SaaStr
DECEMBER 19, 2022
If the VP of Sales Doesn't Believe, It's All Over. Back them Help them Get them budget Join the calls Get on the Zooms Build together Have their back. But if the day comes when they truly no longer believe, They need to find a new place. — Jason Be Kind Lemkin (@jasonlk) December 10, 2022. So there’s a moment in time I’ve gotten pretty darn good at spotting in SaaS startups.
Sales Pop!
DECEMBER 19, 2022
mIf you’ve started a business and things are going well, but you’re feeling overwhelmed, you might be considering the possibility of hiring an employee. But you’re probably also thinking through the responsibilities of an employer. Will you have to pay for small business health insurance ? Do you have enough income to afford another salary? These and many other questions are probably making your decision challenging.
Martech
DECEMBER 19, 2022
Over the past few years, brands and marketers have been bombarded with an ever-changing landscape around identity and privacy regulations. Throw in Apple’s privacy restrictions and Google’s impending deprecation of third-party cookies , and it’s no wonder everyone’s dizzy trying to keep their data-driven campaigns from falling off a cliff.
RAIN Group
DECEMBER 19, 2022
It seems like the world of sales is moving at a breakneck pace. Between new digital tools, hybridized sales teams, and economic shifts, it can feel overwhelming to keep up with everything. And it can be tempting to try to be everywhere and do everything at once just to stay competitive.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Sales Hacker
DECEMBER 19, 2022
By now, most business leaders have had some kind of run-in with the effects of the Great Resignation. This era, characterized by loyal employees suddenly switching careers — or leaving the workforce completely — has given rise to rampant job hopping. And job hopping, or changing jobs frequently (usually holding a position no more than two years), is taking its toll on the talent pool.
SaaStr
DECEMBER 19, 2022
What does successful company growth look like? Lots of SaaS founders are preoccupied with employee headcount as an important growth metric, but this indicator is not always true. Anu Muralidharan, COO at Expensify, says, “When a company is small, every single employee in your company is collaborating nearly perfectly with everyone else. Everyone is constantly questioning the value of what they’re doing because no one has time for busy work.
Search Engine Land
DECEMBER 19, 2022
Facebook is the most-used social media platform in the world. It boasts 2.96 billion monthly active users. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only that, is your business on Facebook and using a content marketing strategy? If your audience hangs out on the social media giant, you should answer “yes” to all of the above.
PandaDoc
DECEMBER 19, 2022
Sales prospecting acts as the first stage in the sales process. B2B sales organizations may often find that this process is highly time-consuming and requires significant investments in manual labor. In many cases, just initiating the first contact doesn’t deliver any business growth. And poorly managed prospecting lists will result in seller fatigue.
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Salesforce
DECEMBER 19, 2022
If you’re like most executives, you spend a lot of time scrutinizing and justifying the merits of new tech investments — especially during a downturn. But once you make that decision to spend, chances are you don’t spend nearly as much time considering how to ensure it pays off. That is a costly oversight. In fact, a little bit of planning and organization upfront can be the difference between realizing significant value and wondering why you made the investment in the first place.
Predictable Revenue
DECEMBER 19, 2022
Learn about outbound vs. inbound sales, including the definition of both, how they can benefit your company, and more. The post Inbound vs Outbound Sales appeared first on Predictable Revenue.
Salesforce
DECEMBER 19, 2022
Your business is probably already automating some customer experiences. But you’re likely only doing so with a slice of the data you have about each customer. This prevents you from realizing the true promise of automation – at a time when it’s critical in helping all of us do more with less. Consider a process that starts with a customer interaction on your website and then ends with a complex supply chain request, like an order being placed with your supplier for more inventory to meet your cu
Gong.io
DECEMBER 19, 2022
When your team is trying to close deals of a certain size with high-level clients, being a great salesperson may not be enough. Selling will only take your team so far. They’ll need to become consultants to get some deals across the line. And the best way to become a consultant is to take a value-based selling approach. Value-based selling sees your sales reps putting buyers first, focusing on their needs at every sales funnel stage.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Search Engine Land
DECEMBER 19, 2022
Google has retired Web Light, Google’s mechanism to serve pages and content faster, using a more lightweight version of that page, to those with slower internet connections. Google said , “while this feature has worked as intended and enabled broader access to the richness of the web, increased affordability of more powerful smartphones has diminished the need for such functionality.” What was Web Light.
Partners in Excellence
DECEMBER 19, 2022
Regular readers know that I tend to write and talk a lot about the future of selling. Sometimes, I look at the stuff that’s inflicted on all of us in the name of prospecting, opportunity development, and so forth, and I tend to be pretty pessimistic. There’s just a lot of organizations who tend to do the “safe” thing–what they’ve always done and what everyone else is doing.
SalesHood
DECEMBER 19, 2022
Enablement Rising Stars in 2023 There are over 48,000 enablement practitioners around the world. The industry is on an explosive growth path. While we have many pioneers to appreciate and recognize, we must also focus on our next generation of leaders. SalesHood created a list of Enablement Rising Stars in 2023 to celebrate the future […]. The post Enablement Rising Stars in 2023 appeared first on SalesHood.
SaaStr
DECEMBER 19, 2022
Dear SaaStr: Why Are We Seeing Such a Big Drop in Startup Fundraising? Cooley is one of the top law firms representing startups , and so they have data that no one else quite has. They know exactly what venture deals are priced at, exactly how many are happening, and exactly what is happening across 100s and 100s of leading startups. Other data sources are great, but law firms have a unique access to the exact, real data.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
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