Iannarino

JULY 2, 2023

It wasn’t the salesperson’s fault. He was young and unprepared , wearing a ball cap with his tech company’s logo and a pullover, also sporting the company’s logo. Like all true believers , he was certain that his company’s solution was better than any of their competitors, describing it as the “secret sauce,” and referring to their super-smart engineers.

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Conversion Sports Engineering Sales 293

Membrain

JULY 2, 2023

In the fast-paced world of sales, where every interaction counts, how can businesses ensure they drive successful outcomes? Recently, Paul Fuller sat down with Frank Niekamp , Strategic Growth Advisor at SalesStar , to delve into the secrets behind effective sales strategies.

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Strategize Sales Growth 128

SaaStr

JULY 2, 2023

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Everyone Has a Side Hustle Now. Is That a Good Thing? The Top Things Founders Get Wrong When They Start a SaaS Company Dear SaaStr: What Are Some of the Qualities of a “Bad” Startup CEO?

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Growth Start-ups 86

Martech

JULY 2, 2023

Universal Analytics, a platform beloved (or at least tolerated) by marketers, died on Saturday (July 1) after 11 years. Although the digital marketing industry had been warned that Google was preparing to turn off its life support, the news has still somehow come as a shock to many. Heartbroken marketers across the world have been flooding Twitter to pay their respects, with some even holding their own funerals.

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Campaign Engineering Service Conversion 77

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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

Follow-up

SaaStr

JULY 2, 2023

Dear SaaStr: How Common is it for Cofounders to Have Equal Splits in Terms of Equity? The vast majority of SaaS companies that have IPO’d do not have equal splits. In fact, only 4 of the most recent ~30 SaaS/Cloud IPOs I looked at had equal founder ownership at IPO, Atlassian, Pagerduty, and (close enough) MongoDB and Amplitude: The full data here: At the Top SaaS Companies, Founder-CEOs Own ~15% at IPO.

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Closing 73

Lead Fuze

JULY 2, 2023

Understanding how to link build is a crucial component in the world of digital marketing. As a professional with an advanced level of understanding, mastering link building techniques can be critical for enhancing your online presence and visibility. In this blog post, we delve into the intricacies of link building – from understanding its basics to exploring advanced strategies.

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Technique Niche Engineering Gaming 52

Lead Fuze

JULY 2, 2023

How to get into tech sales without a degree? This question might be looming in your mind if you’re interested in the lucrative field of technology sales. Despite not having a formal education, there are several pathways that can lead you to this high earning potential career. In this blog post, we will delve deep into understanding the nature of tech sales jobs and essential skills required for success.

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Quota Education Networking Represent 52

Lead Fuze

JULY 2, 2023

Learning how to get numbers for cold calling is a vital skill that can significantly boost your sales or recruitment efforts. With the right strategies and tools, you can efficiently source phone numbers and make impactful cold calls that convert. In this blog post, we will delve into various techniques such as leveraging online resources like resumes and directories, using social media platforms’ advanced search features, and employing AI-powered prospecting tools.

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Cold Call Real Estate Lead generation Contact 52

Lead Fuze

JULY 2, 2023

Understanding how to increase brand preference is a vital aspect of any successful business strategy. Whether you’re a marketer, sales rep, recruiter, startup owner or small business proprietor, building brand preference can dramatically improve your market strength and customer loyalty. In this comprehensive guide, we’ll delve into the intricacies of enhancing various facets for stronger brand preference.

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Profit margin Campaign Clients Strategize 52