Iannarino

DECEMBER 13, 2022

Sales is the heart of any successful organization. It's where the money comes from.

Sales 265

Sales 265

Veloxy

DECEMBER 13, 2022

According to the latest research, there were 8.6 billion active mobile device subscriptions in 2021. This number will only have grown since mobile devices are integrated into every part of our society. This includes business sectors such as sales teams with employees using mobile devices on a daily basis to achieve goals and reach key revenue targets.

Objectives and Key Results 130

Objectives and Key Results Sales Technology Technology 130

Sales Pop!

DECEMBER 13, 2022

Sales is a function that has always been associated with low efficiency. However, as the business landscape changes rapidly and salespeople are expected to perform even better than before, it becomes essential for them to outsource some of their tasks. This can be done through workplace automation which helps to streamline processes, increase productivity and improve overall quality.

Lead generation 130

Lead generation Pipeline Sales Customer Relationship Management 130

SaaStr

DECEMBER 13, 2022

Dear SaaStr: How Can You Tell iI Someone is Going To Be a Phenomenal CEO? Having now worked with a few dozen SaaS CEOs who are much better CEOs that I ever was, I think I can boil it down to 2 characteristics: They can see the future , and. They have the ability to recruit and build the teams to get there. The best founders, at least by the time they have 50–100 customers, can see at least several years into the future.

Customers 128

Customers 128

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

Hospitality

ConversionXL

DECEMBER 13, 2022

A/B testing splits traffic 50/50 between a control and a variation. A/B split testing is a new term for an old technique — controlled experimentation. Yet for all the content out there about it, people still test the wrong things and run A/B tests incorrectly. This guide will help you understand everything you need to get started with A/B testing. You’ll see the best ways to run tests, prioritize hypotheses, analyze results, and the best tools to experiment through A/B testing.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

Martech

DECEMBER 13, 2022

Marketers don’t have to be overwhelmed by technology if they stick to basic principles when assembling their marketing technology stack. These three steps will come in handy when navigating the complicated landscape of over 10,000 martech companies. Bad stack features to avoid. But first, what does a bad stack look like? “Number one, an ineffective martech stack is incomplete,” said Darrell Alfonso, global marketing operations for Amazon Web Services at The MarTech Conference. ”You don’t h

Customer Relationship Management 117

Customer Relationship Management Drivers/motivators Relationship Management B2B 117

Martech

DECEMBER 13, 2022

On December 8, streaming service Disney+ launched a new ad-supported tier. Previously, the streamer for all things Marvel, Star Wars and Disney charged $8 per month for ad-free viewing. Now, they’ve upped the ad-free tier to $11. Subscribers can pay $8, but they get ads, while brands get exposure next to C3PO and Doctor Strange. Why we care. In the early days of streaming, a lot of premium content was ad free.

Entertainment 109

Entertainment Territory Price Launch 109

Sales Hacker

DECEMBER 13, 2022

In this episode of the Sales Hacker Podcast, we have Alex Buckles , Co-Founder and CEO of Forecastable and Founder of Pathways for Autism , which helps people sell in partnership with other vendors to deepen traction, penetration and integration to extend customer lifetime value. Join us for an engaging conversation about developing and implementing new, effective go-to-market strategies. powered by Sounder.

Sell 99

Sell Go To Market Trust Conversion 99

Martech

DECEMBER 13, 2022

This is the first of a three part series on the ROI of personalization. The second and third parts will look at content and process measurements. Recent statistics support the need for brands to create more personalized customer experiences. 80% of consumers are more likely to purchase from brands that provide tailored experiences. 70% of consumers say their loyalty is impacted by how well a brand understands their individual needs. 71% of customers get frustrated when they don’t have personaliz

Trust 106

Trust Customers Follow-up Service 106

Spiro Technologies

DECEMBER 13, 2022

The post Don’t Fear AI — Supply Chain Leaders Need it to be Agile appeared first on Spiro.

98

98

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

High impact

Martech

DECEMBER 13, 2022

Demand accelerator Integrate and pipeline-to-revenue platform 6Sense have announced a new partnership aimed at boosting B2B marketers’ ABM strategies. The partnership includes Target Account List integration, allowing joint customers to automatically import account list updates direct from 6Sense to Integrate via API, eliminating the manual task of keeping the lists up-to-date. 6Sense offers AI-driven insights into account behavior, identifying accounts to target and generating buying-stag

B2B 105

B2B Campaign Pipeline Process 105

Salesforce

DECEMBER 13, 2022

Your contact or customer service centers aren’t cheap. A single call can cost, on average, $15 to $25, not to mention the cost of customer frustration from having to wait on hold. That’s a challenge for your business at a time when most companies are looking for new ways to cut costs while driving revenue through existing resources. This is also an increasingly complex time for service teams: Since Nov. 1, nearly one out of every five orders placed this holiday season have been for pickup.

Cross-sell 98

Cross-sell Manufacturing Contact Represent 98

Search Engine Land

DECEMBER 13, 2022

You might have detected a great opportunity based on a fair amount of traffic to your site from a specific country. Perhaps a PR campaign went viral, and now users worldwide look for your product, creating a constant demand for it. Whatever the reason, an expansion, a new product launch or a diversification will always have to be supported by a prompt, detailed analysis of every element not only in the wider strategy but in SEO, too.

Territory 97

Territory Networking Campaign Launch 97

Salesforce

DECEMBER 13, 2022

The future of customer service starts with learning what customers expect today: a consistent and empathetic connected experience. The catch? Challenging economic conditions mean that organizations should focus on cost efficiency and service productivity. Balancing this with evolving customer expectations makes issues like data silos and disconnected service channels more urgent to solve quickly.

Service 98

Service Customers Contact Start-ups 98

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B2B

Search Engine Land

DECEMBER 13, 2022

While we may all have goals when we start producing content, it can be easy to stray away from them or stop tracking them over time. . As your website grows, it’s recommended you run a content audit periodically to allow yourself to reset your goals and expectations and align your content with your current business KPIs. . You can greatly expand your content marketing campaign and boost your business outcomes by aligning these goals and acting on information in your content audit.

Click Through Rate 90

Click Through Rate Promote Campaign Engineering 90

Hubspot

DECEMBER 13, 2022

Looming recession. Climbing interest rates. Ballooning inflation. It’s become pretty impossible to escape those themes, particularly if you’re a small business owner or on a sales team. Companies around the world are trying to figure out how to address these challenges while continuing to grow their business. Over the past two years, we’ve talked a lot about how the pandemic has sped up the rate of digital transformation, particularly in the shift to selling online.

B2C 78

B2C Price B2B Sales 78

Search Engine Land

DECEMBER 13, 2022

Google has just announced two new data-driven attribution features intended to introduce more transparency and make it easier for advertisers to switch. Why we care. Google has already made it clear that they prefer advertisers use data-driven attribution as their preferred model. Advertisers who are unclear about the effects of this model should use the new simulation tool to estimate the effects of switching.

Launch 89

Launch Engineering Conversion 89

Partners in Excellence

DECEMBER 13, 2022

Sellers know that value creation and realization are critical in engaging our customers. We create value in many different ways—insight we might bring our customers, inciting them to think differently and change, helping them make sense of all the information they try to sort through, helping them navigate their buying journey, helping them make a decision with high confidence, and helping them realize the value they expected as they implement the change.

Pitch 77

Pitch Sales Conversion Customers 77

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

Search Engine Land

DECEMBER 13, 2022

Google has launched a new help page that documents what Google calls the most common visual elements on the search results page. Here Google has laid out visually 22 elements found on the search results page, explaining what the elements look like, what they are called, and whether you can optimize your site for them. Visual Elements gallery of Google Search.

Launch 87

Launch Engineering 87

Hubspot

DECEMBER 13, 2022

Let’s say you’ve launched an apparel company and have enjoyed a successful first year, but want to increase sales volume and scale. Crucial to increasing revenue and scaling is leveling up the sales game through sales enablement. You may have a great product or service, but what is the point if they don’t sell? In the HubSpot Blog’s recent Sales Strategy & Trends Report , we found that although 37% of salespeople leverage sales enablement content or strategies in their role, 88% of those usi

Represent 77

Represent Sales CRM Up-sell 77

Gong.io

DECEMBER 13, 2022

Our third annual Golden Gong awards are officially open! . This is an opportunity to share your accomplishments this year with your peers and the revenue intelligence community. With eight categories to choose from, there’s a lot to think about when putting together your application (or applications —yes, you can enter more than one category!). . The categories.

Technique 62

Technique Up-sell Start-ups Closing 62

Partners in Excellence

DECEMBER 13, 2022

Everyday, I have conversations with a wide variety of people, whether senior corporate executives, sales/marketing leaders, sales enablement/sales ops, front line sales managers, sellers, marketers. While the conversations are different, there is an underlying theme common to them all. “Our business models are breaking, they are no longer working the way they used to work……” These folks may not recognize it, up front, but eventually we get to this discovery.

Prospecting 48

Prospecting Pipeline Conversion Start-ups 48

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

SaaStr

DECEMBER 13, 2022

Cooley is one of the top law firms representing startups , and so they have data that no one else quite has. They know exactly what venture deals are priced at, exactly how many are happening, and exactly what is happening across 100s and 100s of leading startups. Other data sources are great, but law firms have a unique access to the exact, real data.

Price 131

Price Represent Education Growth 131