Iannarino

APRIL 25, 2023

Congratulations! You won your big deal dream client after pursuing them for two years. You have a signed contract, and their paperwork is complete.

Clients 260

Clients Contract 260

Partners in Excellence

APRIL 25, 2023

I’ve been noticing a torrent of “hints and prompts” from the ChatGPT guru’s looking at email personalization, specifically around business personas. These experts are providing insights around how to personalize outreaches through ChatGPT prompts. As I read through these expert insights, the movie “Dumb and Dumber” kept going through my mind.

Prospecting 132

Prospecting Technology Technology Follow-up 132

Martech

APRIL 25, 2023

Almost half of B2B marketers are struggling to use data, both to drive decision-making and measure performance. It’s the biggest challenge they face, ahead of increasing growth targets and budget and staffing cuts. That’s the key takeaway from a survey of over 500 U.S. and U.K. marketers issued by precision demand marketing platform Integrate.

B2B 123

B2B Cross-sell Represent Gaming 123

SaaStr

APRIL 25, 2023

Dear SaaStr: What is the most inspiring bootstrapped SaaS out there? Atlassian is worth $40B today, pretty darn impressive. The founders owned 78% at IPO. Very impressive. The combo? Utterly epic pic.twitter.com/oN5vm3y4Ii — Jason Be Kind Lemkin  (@jasonlk) April 19, 2023 In SaaS, I nominate 3 for The Best Bootstrappers Ever. First, Atlassian.

120

120

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

Hospitality

Martech

APRIL 25, 2023

Marketing automation platforms form the backbone of marketing operations, increasingly serving as sophisticated marketing orchestration platforms. A range of platforms is available to marketers depending on their firm’s size, budget and level of digital marketing sophistication. The more basic functions of marketing automation have become somewhat commoditized, so platform vendors mostly look to differentiate their platforms based on the ability to scale, as well as usability, ease of implementa

B2B 114

B2B Customers 114

Heinz Marketing

APRIL 25, 2023

By Tom Swanson , Engagement Manager at Heinz Marketing Across every client, every company, and every team, there is a constant struggle between complexity and simplicity. The function is straightforward: output = tools + teams x strategy. Business school taught me well, you could put that in a textbook. However, things rarely work as well in practice as they do in Operations 301 books.

X-functional 111

X-functional Strategize Growth Clients 111

Salesforce

APRIL 25, 2023

What is Trailhead? How does Trailhead help people and companies succeed? Can anyone use Trailhead? More than just a learning platform According to a recent IDC report , the Salesforce ecosystem will create 9.3 million new jobs and $1.6 trillion in new business revenues worldwide by 2026. And demand for Salesforce skills is skyrocketing as companies need Trailblazers’ skills and their focused mindsets to drive success now and in the future.

CRM 98

CRM Consult Start-ups Technology 98

SaaStr

APRIL 25, 2023

While many of the companies on SaaStr are based in North America and then expand to Europe and APAC, we’re seeing more and more expansion going the other way. Celonis started 12 years ago in Germany and recently began its move into the U.S. market. This has resulted in amazing hypergrowth. In last week’s Workshop Wednesday , President Sales & Field Engineering Chris Donato and SVP Business Development & Ecosystem Shelli Vivona shared how to scale out a go-to-market org.

Engineering 97

Engineering GTM Territory Management Consulting 97

Salesforce

APRIL 25, 2023

Introducing Trailcast Use a Screen Reader with Ease Join the Accessibility Quest Since 2014, over 5 million learners have skilled up on Trailhead. From the start, the mission of Trailhead , Salesforce’s online learning platform, has been to break down barriers to entry into tech careers, making skilling up and building a career in the Salesforce ecosystem accessible to anyone, regardless of their background.

CRM 98

CRM Start-ups Launch Technology 98

Search Engine Land

APRIL 25, 2023

Google has confirmed that the April 2023 reviews update is now finished rolling out. This update announced on April 12, 2023, has officially completed rolling out over a 13-day period. February 2023 reviews update. As a reminder, the April 2023 reviews update started to roll out at about 12 p.m. ET on April 12. This update took 13 days to roll out after it was announced.

Launch 93

Launch Gaming Engineering Product 93

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

High impact

Salesforce

APRIL 25, 2023

1. Data analysis and emerging technologies 2. Project management 3. Multi-cultural literacy 4. Communication and collaboration 5. Adaptability and strategic problem solving Advice for climate job seekers Sustainability job openings are on the rise, and it’s never been a more exciting time to build a career in climate action. While job postings that require green skills have grown 8% annually over the past five years, the share of talent with these skills has not grown at the same pace.

Strategize 98

Strategize Relationship building Technology Technology 98

Search Engine Land

APRIL 25, 2023

Yelp is set to unveil 3 new features to enhance user experience and give businesses more ways to connect with their customers. The features are: Yelp Guaranteed. A satisfaction guarantee program designed to provide peace of mind to users who request quotes from home service professionals. An advanced search experience powered by Artificial Intelligence (AI) and Large Language Models (LLMs), helping users discover and connect with appropriate businesses for their needs.

User Experience 88

User Experience Service Trust Engineering 88

Hubspot

APRIL 25, 2023

To say that ChatGPT has thrown the internet into a frenzy would be an understatement. Since December 2022, interest in the search term “AI tools” has skyrocketed by 292% in the U.S. alone. Now Google, HubSpot , and Microsoft are racing to develop their own versions of AI chat tools to compete with ChatGPT. Here's the burning question: Does AI have a place in sales, and how does it affect our current sales processes?

Sales 85

Sales Price Follow-up CRM 85

Search Engine Land

APRIL 25, 2023

The Google Ads Status Dashboard has indicated that there have been error messages, high latency, and/or other unexpected behavior today. What’s happening. We’re not sure what the issues are or when they’ll be resolved. But keep checking the status dashboard for updates. Update. The status has been resolved. Why we care. If you’re seeing errors or unexpected issues in your Ads dashboard, be aware that they may be related to this latest issue.

Campaign 82

Campaign Engineering Closing 82

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B2B

David Meerman Scott

APRIL 25, 2023

The Washington Post released a fascinating analysis of how AI chatbots gather content on the public Web. The report, Inside the secret list of websites that make AI like ChatGPT sound smart (subscription required) is a fascinating read.

Engineering 80

Engineering 80

Search Engine Land

APRIL 25, 2023

Microsoft’s advertising business posted lackluster growth in the first quarter of 2023. Advertising and search revenue increased 3.4% to just over $3 billion during the period, including traffic acquisition costs that Microsoft pays to publishers. The company attributed the increase to higher search volume and its acquisition of Xandr , an ad buying platform it acquired from AT&T.

Growth 79

Growth Engineering Product 79

Hubspot

APRIL 25, 2023

A career in management consulting is glamorous. Its perks include lots of traveling, generous compensation packages, interactions with top-level management, exposure to learning opportunities, and the pleasure of working on complex business problems. But the consulting career path also has its challenges. Mika Kim , a former consultant at one of the Big 4 consulting firms, reports working an average of 12 hours per day.

Consult 78

Consult Hospitality Healthcare Management Consulting 78

Search Engine Land

APRIL 25, 2023

LinkedIn is an essential platform to leverage if you’re looking to nurture and engage your audience. It’s great for distributing your organization’s content and even building your own brand. Tracking your LinkedIn performance is necessary to ensure you’re making the most of your presence on the site. This article takes a closer look at LinkedIn content analytics, why it’s important, and how to use it to improve your performance on the platform.

Click Through Rate 72

Click Through Rate Growth Engineering 72

Advertiser: ZoomInfo

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

Sales

The Digital Technology

APRIL 25, 2023

Radiology information systems (RIS) are an essential component of modern healthcare. They are designed to manage patient information, scheduling, and image data for radiology departments. RIS software is crucial in streamlining workflows, reducing errors, and improving patient outcomes. Radiology departments have to process a large amount of data and images on a daily basis.

Healthcare 52

Healthcare Process 52

Search Engine Land

APRIL 25, 2023

In the first quarter of 2023, Alphabet Inc., the parent company of Google, reported a slight decrease in Advertising revenue, while Search saw an increase of almost 2% YoY. Overall impressions. Overall, these results suggest a mixed performance for Google’s advertising platforms in terms of ad impressions. Even with all of the layoffs, Google has entered the first quarter of this year with nearly 27,000 more employees than last year.

Consult 55

Consult Gaming Engineering Technology 55

Salesforce

APRIL 25, 2023

The saying has been passed down from seller to seller over the years. By now, it’s set in stone. “The sales pipeline should be three times the annual quota.” You might know this as the “3x Pipeline Coverage” rule. The problem? It’s right as often as a broken clock. I used to be a sales consultant, looking at teams from the outside in, and (plug alert!

Pipeline 52

Pipeline Quota Objection handling CRM 52

The Advantexe Advisor

APRIL 25, 2023

Learning from McDonald’s and Bed, Bath, & Beyond Two iconic companies have been in the news over the past few days, and there are some great business acumen learning lessons from both. As Advantexe teaches in our core business acumen programs , everything in business starts with the strategy and the value proposition a company chooses to offer to its customers.

Customers 52

Customers 52

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

PandaDoc

APRIL 25, 2023

One of the most important factors in business is building long-term relationships with your customers. When you have loyal customers, you’re likely to have lower customer acquisition costs (CACs), better sales figures, and higher customer lifetime values (CLVs). To help you establish those long-term relationships, one of the most important tools you can use is CRM (Customer Relationship Management) software.

CRM 52

CRM Sales Pipeline Appointment 52

Sales Hacker

APRIL 25, 2023

If you’re a salesperson, you have to learn about your buyer. That’s a given. But there’s a right way and a wrong way to do it. And too often, I see salespeople taking the quick and lazy path on discovery calls — the path that alienates and annoys the very prospects they’re trying to win over. You might call this discovery , but it’s actually more like scoping — that is, determining the scope of the eventual job.

Technique 108

Technique Sales Follow-up Start-ups 108

PandaDoc

APRIL 25, 2023

A sales plan is a roadmap that outlines your business’s strategy for selling its products or services. Acting as an essential tool for businesses of all sizes and in all industries, a robust sales plan helps to identify sales goals, target markets, and sales tactics to achieve those goals. Without further delay, let’s take a look at how you can create an effective sales plan for your business.

Territory 52

Territory Objectives and Key Results Teamwork Customer Relationship Management 52