Sat.Nov 05, 2022 - Fri.Nov 11, 2022

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Top 10 Sales Challenges

Iannarino

Selling has never been easy, and it seems like the sales challenges continue to grow.

Sales 281
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How to Execute Your Sales Strategy Effectively Using Win/Loss Analysis (Part 3/3)

Membrain

Over the past two weeks on this blog, I have laid out a simple framework for using win/loss analysis to massively improve your sales effectiveness, including how to collect the right data and how to supercharge your sales strategy.

Sales 125
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Trending Sources

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Sales Commandment #5: Presenting to Get a Decision

Anthony Cole Training

Thou shout never present without making sure your prospect is committed to making a decision. Are you certain you're getting the decision-maker to a point of clarity? This video is a part of our new series with Mark Trinkle: The 10 Commandments of Sales Success. Watch Commandment #5 now!

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The Consultative Selling Approach – How To Win More Sales

The 5% Institute

In this article, we’ll detail our consultative selling approach that work perfectly for Sales Professionals and Business Owners in service based and consultative industries. Learning, implementing and following a sales process is one of the most important things you can learn in sales. This consultative selling approach will give you consistency and will be a simple to use framework to guide your potential clients towards the sale.

Consult 137
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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New Data: Will Salespeople Hit Quota When Sales Managers Coach and Sell?

Understanding the Sales Force

I was reviewing stats from the 2022 World Series between the World-Champion Houston Astros and the National League Champion Philadelphia Phillies. The Phillies might have had a two-man wrecking crew in Kyle Schwarber and Bryce Harper but it wasn't nearly enough. Over the entire 6-game series, the Astros' batting average was 43% higher (good), their pitchers' ERA (earned runs allowed per 9 Innings Pitched) was 26% lower (good) and WHIP (walks and hits per inning pitched) was 19% lower (good), the

Quota 113
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How to Close More Deals in 2023

Iannarino

One way to measure sales success is the number of deals closed. While some deals are larger than others, and some are easier or more challenging to win, there are several variables you control. If you don't want to have the same sales year each year , you need to work on improving your game. By working on these variables, you can create and close more deals in 2023.

Closing 275

More Trending

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Selling Tips For Beginners – The 8 x You Need

The 5% Institute

Sales as a beginner can be daunting at times, which is why we’ve created this list of selling tips for beginners. In this article, we’ll be looking at eight selling tips for beginners to help you win more sales and serve more people, in a consultative and non-pushy way. Selling Tips For Beginners – 8 x To Win More Sales. Selling Tips For Beginners #1 – Have A Road Map.

Sell 137
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3 Behaviors That Can Impact Your Sales Numbers This Quarter

Force Management

This blog is part of our Mission Critical Success Series, where we dive into the strategies leaders are using to execute on mission critical sales objectives during times of economic change. Each week, we will cover a different essential area of sales effectiveness. Check our blog next week for the newest installment, or subscribe for updates straight to your inbox.

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5 Best Sales Speakers To Book in 2023 + (w/ Video Examples)

Iannarino

Your numbers are low, leadership is breathing down your neck, your team's morale is slipping and you're doing your best to hold it all together. You need help. You need energy. You need passion.

Sales 273
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Podcasts now a top channel for B2B marketing

Martech

Podcasts are now a top channel for B2B content , with 43% of decision makers saying they use them to get business related content, according to a new study. That puts them into a tie with email newsletters, webinars and social media as the most preferred channels for buyers. Second place went to industry-specific newspapers (39%), according to the study by Sapio Research, a market research firm.

B2B 127
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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10 x Negotiation Strategies And Tactics For Sales

The 5% Institute

If you’re in sales, you’ll eventually come across a gridlock situation – this is where these negotiation strategies and tactics can play a hand and create a win, win situation. These negotiation strategies and tactics can help you get to your ideal outcome, and also help your client walk away from the deal as a winner. In this article, we’ll share ten negotiation strategies and tactics to help you close more sales, in a consultative and non-pushy way. 10 x Negotiation Strategies And Tactics For

Negotiate 137
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Can a New Sales Manager Be a Difference Maker?

Understanding the Sales Force

For the longest time, my local Panera in Westboro Massachusetts was awful. Like phone company awful. And cable company awful. The problem was chronic. The half and half was always empty. The supplies of cup insulators and trays were nowhere to be found. The wait at the drive-through was intolerable. Online orders were never ready at or even close to the time they provided for pickup.

Sales 118
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The Truth About Salesmanship and Your Results

Iannarino

Whenever I write that sales success is individual , it causes an immediate response from readers who argue that there are other variables outside of salesmanship or saleswoman-ship (a clunky term, but as a person with a sales force almost exclusively made up of women, I'll use it). The following variables are most commonly cited as being key elements in sales success, but all of them can bring a deal only as far as the individual salesperson can manage.

Follow-up 272
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No Way Mastodon Will Kill Twitter

David Meerman Scott

With Elon Musk’s recent purchase of Twitter, some advertisers have reportedly left the platform and a small percentage of people have been deleting their accounts. Many are flocking to Mastodon as an alternative.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Why we care about B2C marketing: A guide for marketers

Martech

Business-to-consumer (B2C) marketing continues to evolve rapidly to keep up with shifting consumer behaviors and trends driven by our digitized world. B2C marketers must understand the impact 24/7 internet access has on how and why consumers buy what they do – and provide relevant, personalized content and experiences with which their customers want to engage.

B2C 113
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5 Relationship-Building Tips Guaranteed to Improve Sales Performance

Sales Hacker

Like it or not, we’re already in Q4. For me, that means doubling down on my efforts to lead my team to meet our sales goals for the year. And I’m not the only one. This is when leaders focus on how their organization can gain the competitive edge and drive performance in this final stretch of the year. That’s why I advise my colleagues to go back to the basics.

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The Seven Best Ways to Measure Sales Growth

Iannarino

When we talk about sales growth, we are looking at the increase in revenue in a period. For example, in 2021 you generated $20 million dollars. In 2022, you generated $30 million dollars. Your company grew by 50 percent in one year, a fine accomplishment. But there are other ways to measure sales growth. No ways of measuring sales growth are exclusive.

Growth 270
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Why Can’t SaaS Companies Just Mint Cash?

SaaStr

You know what’s back in fashion today in SaaS? Profits. Cash. For years, it was Growth, Growth, Growth. Not, for the first time in a long time, it’s Growth + Profits. And that’s a lot rarer in SaaS. It’s out there. ZoomInfo, PayCom, Zoom an more mint cash. But so many SaaS leaders aren’t really profitable at $1B ARR even, Why not? Let’s update a classic SaaStr post on the topic.

Quota 110
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How to use AI and machine learning to boost marketing data management

Martech

There is a revolution in how marketers are using artificial intelligence (AI) and machine learning (ML) to help execute intelligent strategies and campaigns at scale. One important area where AI and ML can be put to good use is in market data management. “This is basically turning AI and ML into a useful tool for marketing itself,” said Theresa Kushner, head of North American Innovation Center, NTT DATA Services, at The MarTech Conference.

Finance 109
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How SEO and content marketing work together

Search Engine Land

SEO and content marketing go together so well. They just work. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you shouldn’t do SEO without understanding how content provides substance and connection to what ultimately matters at the heart of it all: your audience. . With both content and SEO working together, you’ll hit two bullseyes: SEO drives targeted, relevant traffic from Google – not random people who won’t car

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The Outbound Lead Generation Guide: Strategies + Examples

Iannarino

To make a sale, you must first start a conversation. Outbound lead generation is an excellent way to get in touch with the right people and start talking!

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We’re All Paying the Price Now for Massive Overhiring

SaaStr

So our economy is going through some unpredictable transitions, with Cloud and SaaS companies powering through with still-strong growth and unemployment remaining at near record lows, while inflation, interest rates and more batter us at the same time. And we’re seeing a lot of layoffs in tech, Meta and Stripe being the latest. Perhaps the only direct and frank I’ve seen is from Stripe: “We Just Plain Overhired”.

Price 101
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Web3 content and capabilities from an agency’s perspective

Martech

Recently, Razorfish (part of Publicis Groupe) rolled out new services dedicated to launching brands on Web3 and supporting activations in emerging virtual spaces. For brand marketers scratching their heads at all the possibilities, and seeking to find real opportunities within all the buzz, the perspective from a top agency is welcome guidance. There’s a rationale behind the new services from Razorfish, which are organized under three primary Web3 offerings, called Razorfish Reef, Razorfish Wave

Launch 106
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TikTok has launched an in-app ecommerce feature

Search Engine Land

In addition to its most recent shopping features , TikTok has just launched TikTok Shop, where users can now make purchases directly through the app. Availability. TikTok officially began testing in the U.S. this week. It was previously only available in the UK and seven countries in Southeast Asia. Invite only. TikTok is currently inviting select U.S. businesses to participate in the initiative.

Launch 105
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6 Best Virtual Sales Training (+ How To Choose The Right One For You)

Iannarino

Can you really conduct valuable sales training virtually?

Sales 304
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Don’t Fear Business Process Change. It’s (Usually) a Good Thing.

SaaStr

A while back I was having a discussion, not quite a debate, but a discourse with an extremely smart VC — far smarter than me — who was relatively new to SaaS, having spent more time in B2C. Like a lot of folks tip-toeing from B2C to SaaS, his first stop was in freemium. He was obsessed with apps that you can “grab and go” with — use in just seconds.

Process 100
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Twitter’s demise would cost marketers an important, useful channel

Martech

Looking at Twitter’s financials, it is difficult to see a way for it to survive. The company was in bad financial condition long before Elon Musk bought it, only turning a profit twice in the last decade. Musk’s purchase has made its finances even worse by adding debt and scaring off revenue. For brands Twitter has provided a unique, immediate channel for connecting with consumers.

Finance 103
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Google Ads Reach Planner now forecasts Video Action campaigns

Search Engine Land

Advertisers will now have the option to select “Action – Online Conversions” as a goal when setting up your plans in Reach Planner and can also add Video Action Campaigns to existing plans. What is the Reach Planner. The Google Ads Reach Planner makes it easier for advertisers to plan for Conversions, Views, Reach, and Impressions-based metrics.

Campaign 103
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How Women Can Lead and Succeed in a Male-Dominated Space

Salesforce

Women in financial services are playing a key role in the industry’s future, driving innovation and leading the way into a more digital presence. The rise of women in this male-dominated space has been a powerful trend over the last couple of decades. We recently spoke with several executives in finance — including some who joined us for our “Women of Wall Street” features at Salesforce’s New York World Tour and Dreamforce events this year — to learn more about their journeys.

Finance 98
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Gartner: SaaS Spend In the Enterprise Will Grow 17% to $195 Billion in 2023

SaaStr

Gartner has its latest report out , talking to hundreds of CIOs, and it breaks down projected SaaS spending in the enterprise in 2023: The summary: Gartner predicts SaaS spend in the enterprise will rise to $195 Billion in 2023, up 17% from $167 Billion in 2022. Platform and infrastructure spend will grow even faster, at 23% (which makes sense, see, e.g.

Represent 100
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.