Sat.May 07, 2022 - Fri.May 13, 2022

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Cold Calling Examples: 3 Scripts to Close More Deals

Iannarino

Nobody likes rejection. If there’s one statement I can make that I think is universal to the human experience, it’s this one. If your cold calling attempts are leading to an endless string of rejections, it’s time to check out some cold calling examples and try something new.

Cold Call 293
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Dear SaaStr: How Fast Should your Monthly Growth Be from $0 to $1M ARR?

SaaStr

Dear SaaStr: How Fast Should your Monthly Growth Be from $0 to $1M ARR? I can tell you after 30+ SaaS investments including 5 unicorns … it doesn’t really matter how long it takes you to get to the first $1m ARR, per se. I’ve invested in start-ups that got there in 6–9 months. I’ve invested in start-ups that got there in 4 years. My first decacorn investment had no revenue at all its first 2 years, despite trying.

Growth 116
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Online inflation is beginning to ease

Martech

The latest Adobe Digital Price Index (DPI) finds online shopping prices still increasing YoY but at a slower rate. In April 2022, prices showed a 2.9% increase over April 2021, but missed the record breaking 3.6% YoY increase seen in March. April was the 23rd consecutive month of online price inflation, but more than half the categories tracked by Adobe showed a price decrease from March to April.

Price 105
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Leading a Sales Team: 10 Keys to Success- Part 1

Anthony Cole Training

In our sales management training, we have developed 10 keys and a framework of activities that provide a new or tenured sales leader with a roadmap they need to put in place to help lead their team to greater sales success.

Sales 293
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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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How to Sell Through a Recession

Iannarino

CNBC Headline: The Federal Reserve on Wednesday raised its benchmark interest rate by half a percentage point, the most aggressive step yet in its fight against a 40-year high in inflation.

Sell 300
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How to Change Your Signature in Outlook & Gmail

Veloxy

If you’re using Outlook or Gmail in your sales job, you’ll want to optimize your email signature to improve your response rates. While 13% of publicly listed companies use Outlook or Gmail exclusively, 87% either use a combination of the two email platforms or a more unique in-house solution. Here at Veloxy we have clients large and small who fit both groupings, which is why I’ve put together this helpful article on how to change your email signature in Outlook and Gmail.

Launch 147

More Trending

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Is Thought Leadership Enough?

Partners in Excellence

Thought leadership is important. Helping customers rethink what they are doing, to consider making a change, inciting them to buy is important. Thought leadership helps us stand out as being different than others. Having a point of view, creates interest. Others will want to learn more. We, sometimes, think of thought leadership as insight. It helps us change the conversation to something that is more relevant to our customers, rather than focusing on pitching our products.

Pitch 142
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When Leaders Fail to Lead

Iannarino

The sales leader was stunned by the idea that she was allowed to make her sales team prospect. This was news to her, good news. She was promoted into a role when her manager left, and because he didn't hold the sales team accountable for acquiring new meetings each week, she had never experienced a culture of accountability.

Promote 300
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Law Firm Grows Fourfold Using Ideas In The New Rules of Marketing & PR

David Meerman Scott

The most exciting aspect of my book The New Rules of Marketing & PR is I have the honor of showcasing some of the best examples of building successful marketing programs. There are more than 50 profiles throughout the book, many of them featuring the marketers’ own words from interviews with me.

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Drive Consistency in Your Sales Planning Process

Force Management

A salesperson’s time is valuable. Ensure your sales team is spending their time building a pipeline of high-value accounts. Support your sales managers and reps in developing a result-driven plan that focuses them on pursuing these high-value opportunities. Put a process in place that helps your salespeople repeatedly and consistently drive effective sales plans.

Process 135
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Automation, Evolved: Your New Playbook for Smarter Knowledge Work

Speaker: Frank Taliano

Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.

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Is Attrition/Turnover Inevitable?

Partners in Excellence

Every day it seems that I wake up to read new reports about work, the great resignation, people increasingly choosing to be nomads, moving from job to job. On the other side, we see employers, some of the “hottest” companies of the past few years, implementing significant staffing reductions–while also complaining they can’t find enough people to hire.

B2C 139
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On the Importance of Why Change

Iannarino

Much of what you read here comes from my experience selling and leading a sales force in a highly commoditized industry. In some cities, there were as many as six hundred competitors all vying for the same set of clients.

Clients 294
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What You Need to Know Before Selling Your Business

Sales Pop!

Selling a business is not always easy, depending on the marketing approach and the type of business. Taking the correct steps towards selling a business is essential for the best results. This guide will help people learn the phases involved so they can take the right steps toward selling their business. Sellers Must Plan Carefully. One of the biggest mistakes people make when selling a business is rushing the process.

Sell 130
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5 Interesting Learnings from Palantir at $2B in ARR

SaaStr

So the last time we caught up with Palantir, they had just IPO’d and were at $1B ARR. Fast forward to today, and so much has changed. They’ve now cruised to $2B in ARR, but the world for Cloud and SaaS stocks has changed a lot. At $2B ARR, Palantir is growing a still impressive 31%. But at $1B ARR it was growing 49%. And while its core Defense Business has slowed down substantially for now, its Commercial Business, while just 15% of revenues today, is accelerating. 5 Interesting

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Get Higher-Quality B2B Leads That Convert!

B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.

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Why we care about mobile marketing: A guide for marketers

Martech

Mobile marketing allows marketers to meet their customers where they are, which today is the default. The advent of mobile technologies like 5G is also allowing marketers to deliver, or conceive of experiences, that augment the experience. Mobile is a key component of cross-channel campaigns (TV, OOH, Print). Mobile also offers the possibility of precision location marketing for even better personalization.

Retail 126
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Does Cold Calling Still Work? 7 Revealing Statistics

Iannarino

Customer expectations change. Technology changes. Sales changes. Yet, cold calling remains. Should it, or is it finally time to put cold calling out to pasture with the typewriter and the Rolodex?

Cold Call 286
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Selling Skills

Partners in Excellence

Here’s a pop quiz for sellers and sales enablement folks. Be honest, don’t cheat…… Raise your hand if you have had a formal training program on change and change management! If you are a sales enablement person, Does your sales training/learning program included formal training and development on change and change management?

Sell 123
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Where Venture is Going, Right Now: A Deep Dive with Doug Pepper, Iconiq Growth

SaaStr

The other day, I asked Doug Pepper to join us for our podcast and YouTube to talk about where the venture markets really are today. Doug has done it all, from being the first seed investor in Marketo all the way to being a growth investor in Calendly, Loom, Braze, Lattice, and much more: My key take-aways: #1. VC remains open — at least for deals < $1B valuation.

Growth 126
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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How to Write Outbound Sales Emails That Convert

Predictable Revenue

The best outbound sales emails all share a few common characteristics. This post will walk you through how to master each of these traits and increase your reply rates. The post How to Write Outbound Sales Emails That Convert appeared first on Predictable Revenue.

Sales 122
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Strategic Narcissism and Strategic Empathy

Iannarino

Most of our approaches to sales can be compared to what LTG McMaster (U.S. Army Retired) describes as strategic narcissism: "the tendency to define challenges to national security as we would like them to be and to pay too little attention to the agency that others have over the future.".

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21 Data-Backed Sales Skills Every Top Performer Needs

RAIN Group

There’s simply not enough time in the day to focus on every essential skill needed to succeed in sales. While sales teams must prioritize skills development, it’s important to identify which skills could have the biggest impact on your sales results.

Sales 116
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The #1 Mistake I See Founders Make When They Hire Their First VP of Sales

SaaStr

The biggest mistake you can make as a founder when you hire your first VP of Sales is stepping out of sales. I see this again, and again. It only works with the very best VPs of Sales. Every other first VP of Sales needs you doing at least half of what you were doing before. — Jason BeKind Lemkin #???????????? (@jasonlk) May 10, 2022. So much of classic SaaStr content is on getting that first VP of Sales hire right.

Contract 124
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Customer Engagement Shift | Sales Strategies

Engage Selling

????? I recently came across some interesting research from Gartner on the customer engagement shift. They discovered that when a customer is buying a brand new solution, they prefer online … Read More. The post Customer Engagement Shift | Sales Strategies first appeared on Colleen Francis - The Sales Leader.

Customers 116
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4 Amazing Sales Training Videos for New Salespeople

Iannarino

How effective is video training? Pretty darn effective, it turns out. Learners remember an average of only 10% of the content they learn by reading, but up to 95% of content they learn audio-visually.

Sales 278
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7 Tips for Salespeople to Stop Procrastinating and Get Things Done

Spiro Technologies

As someone who wrote a book, I know a little bit about procrastination. Writers will famously clean their entire house, organize their closet, and vacuum their car, all in an effort to avoid sitting down to do the one thing they know they need to. Procrastination is a vicious cycle, and it’s a behavior that affects almost every salesperson. After all, who wants to sit down and make calls for three hours when you can check ESPN.com or have fun with your co-workers?

Cold Call 116
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Times Aren’t That Bad. But New Unicorns Are Going to Go on Pause for a Bit.

SaaStr

So despite what you might see on Twitter, venture capital isn’t in a tailspin. Good deals are still getting done every day. It takes a little longer now, and valuations are lower, but the best ones will still get funded. There is plenty of capital out there. With one big exception: The Unicorn Round. Why? There just isn’t enough room at that valuation — at least not right now.

Price 122
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Maximizing Profit and Productivity: The New Era of AI-Powered Accounting

Speaker: Yohan Lobo and Dennis Street

In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.

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Martech is mainly about relationships

Martech

My approach to the marketing technology field has been geared toward focusing on human topics like relationships. Marketing technology, however, is certainly a technical discipline, and my route to this field began by working closely with web developers and designers as well as software programmers. Further, it obviously involves marketing acumen, which I’ve picked up on the job.

Niche 115
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Our Customers’ Stories

Partners in Excellence

Organizations spend millions in creating content. A key element is content from our customers. It’s usually case studies about how fantastic our products are. How we’ve saved them millions, how they’ve been able to achieve their goals because of the what we’ve provided them. Alternatively, there are testimonials. Usually we see them sprinkled through web sites, a picture of a customer or a company logo, with a pithy comment about how wonderful our company is, or how great

Customers 112
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Expand Your B2B MarTech Landscape

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant / Client Services Operations at Heinz Marketing. At Heinz Marketing I split my time between being a Senior Marketing Consultant and Client Service Operations. Within CSOps I am responsible for ensuring our team operates from the same process and templates so that we’re consistent and our work continues to be scalable for all our clients.

B2B 111
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Top SaaStr Content for the Week: Podium EVP of Sales, Hubspot VP of Products, GP of Iconiq, WP Engine Founder, and More!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: The Average SaaS Leader Grows 54% … At $1 Billion in ARR. Why NRR is Probably The Wrong Core Metric for Your Customer Success Team. 9 Things Your New Head of Product Should Do in Their First 30 Days.

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.