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How to prepare for Google SGE: Actionable tips for SEO success

Search Engine Land

Theories on SGE’s potential traffic impact SGE will undoubtedly impact organic search, with both positive and negative consequences, if it launches as it currently stands. This depends on the niche, business model and keyword types. My guess is that it will be many months after launch before we get data on SGE in Google Search Console.

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E-E-A-T: Making experience and expertise your content advantage

Search Engine Land

Here’s how you can use experience and expertise to your content advantage, as presented by Fach at SMX Advanced. “This vehicle had a lot of electric batteries in the back that took up a lot of room, so it didn’t have a spare tire in the back. “Please go read the guidelines on that.

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Scooter-Sharing Is a Big Deal. There's Just One Problem: No One's Heard of It

Hubspot

When I was in San Francisco in April, it seemed that -- in nearly an instant -- everyone was talking about electric scooters and the new system of sharing them: scooter-sharing. Among them are investors, who are leading to the valuation of some of the companies behind electric scooters to reach the billions. What Is Scooter-Sharing?

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

You guys have been through three days of presentations. With electricity, a lot of African nations never had legacy electrical grids. I think if we had focused on solving a niche problem, the market’s simply not big enough to scale. FULL TRANSCRIPT BELOW. How’s it guys? You guys good? Yeah, great.

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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

That's why there are formal marketing awards -- official ways of recognizing some of the most remarkable work done in the area, usually presented with some sort of trophy or plaque, as well as public proclamation as that year's "best of" something. million visits to the campaign site, as well as 27 million views of the launch video.

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7 Industries You Wouldn't Expect to Be Creative on Pinterest (But Are)

Hubspot

So without further ado, we present to you businesses from seven non-retail, non-hairdresser, non-cooking (you get the point) industries that have found a way to get creative and get started on Pinterest. We don't mean to brag, but our Pinterest conversion rate is a whopping 15% -- and we sell software! How "boring," right? 1) Healthcare.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

1) Share your presentation slides. LinkedIn has a SlideShare app called SlideShare Presentations that lets you easily import presentations from your SlideShare account and share the content with LinkedIn members! If you haven't taken a gander at General Electric's Pinterest boards yet, head over there for some inspiration!