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How I Work It – Social Selling with Tom Pick

Adaptive Business Services

Personally, grew up in central Minnesota, happily married, dad to two amazing adult children. Nine times out of ten, that help ends up being sharing knowledge, making an introduction, or helping with exposure. I try, but the structure ends up being more like it’s built out of hard rubber than steel; it’s flexible.

Sell 101
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These 6 Cold Email Examples Are So Good You’ll Want To Steal Them

Gong.io

We’ve rounded up 6 of the most insanely-persuasive, guaranteed-to-rope-you-in, so-good-you’ll-want-to-steal-them emails. Continues with more content about the buyer (ripped straight from his LinkedIn bio), followed by how Gong can help solve the problem … void of marketing/corp jargon and product features/pitches.

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Advertorials Can Work—If You Get It Right

ConversionXL

They’re often lumped together with other maligned tactics, like cold emails and pop-ups. Advertorials are a PR play on steroids, akin to pitching your product or company to a journalist and getting a favorable write-up (but paying for the privilege). We may say we don’t like them and they’re dumb, but they can work. .

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Sales Pipeline Radio, Episode 218: Q & A with Nicolas Vandenberghe @NicolasVDB

Heinz Marketing

Up here we are wimps about weather. Paul: That’s the opposite of where I grew up in the Midwest and I was born in Minnesota. Grew up in Michigan. Especially Minnesota, summer is so short. And you can find every one of our episodes past and present, almost 300 episodes now, Paul, up at salespipelineradio.com.

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The Advanced Guide to Emotional Persuasion

ConversionXL

According to the University of Minnesota , when you’re afraid, you adopt a survivalist mindset. per day seems negligible, but it’ll add up to $219 in the long-term. Jennifer Aaker, a marketing professor at Stanford, asked each of her students to give a 1 minute pitch. One in ten students used a story in their pitch.

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Sales Pipeline Radio, Episode 213: Q & A with Tim Riesterer @TRiesterer

Heinz Marketing

Over almost 250 episodes now, Paul, available past, present, and future, up at sa lespipelineradio.com. Matt: I’m born and raised on the West coast, grew up in California, live outside of Seattle now. Some of my favorite memories growing up were going out to grandma and grandpa’s house, they lived in Peoria, Illinois.

Pipeline 101
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We turned MarTech into a chatbot. This is what we’ve learned (so far).

Martech

and got back the following: AI: Marketing Mix Modeling (MMM) is a technique used by marketers to measure the impact of advertising and promotions across channels while controlling for external factors outside of a brand’s control, such as inflation or consumer sentiment. Asking follow-up questions can help refine and fine-tune results.