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Meta launches new tool to track branded content campaigns

Martech

Meta has launched a new search tool that tracks branded content campaigns. Social media expert, Lindsey Gamble , shared a screenshot of what the new search tool looks like on X (formerly known as Twitter): Within the post, Gamble shared a video demonstration illustrating the new feature’s navigation. How it works. Get MarTech!

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Meta rolls out new search tool to track branded content campaigns

Search Engine Land

Meta has launched a new search tool that tracks branded content campaigns. Social media expert, Lindsey Gamble , shared a screenshot of what the new search tool looks like on X (formerly known as Twitter): Within the post, Gamble shared a video demonstration illustrating the new feature’s navigation. How it works.

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Email outreach for marketers: Measuring and optimizing performance

Martech

It felt like a high-stakes gamble, and we went all-in. Narrow down location targeting: Go beyond general regions. Dig deeper: Email marketing strategy : A marketer’s guide Wrapping up Launching an email outreach campaign goes beyond the pursuit of immediate sales.

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GTM 149: Inside Meta’s $10B Sales Playbook with Rick Kelley

Sales Hacker

He launched Meta’s EMEA business from scratch, eventually growing it to a $900 million plus operation, and later took that playbook global, actually helping to scale Meta’s gaming and monetization business to over 11 billion. And so one of the things that my boss had decided to do was pull gaming out of the regional structure.

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Top 10 insights for SEO and PPC success in China

Search Engine Land

The country and its population are massive, and the behavior and dialects can change from one region to the next, to one city to the next. gambling and pornography) and the types of advertisers, what they sell, and how they sell it. Shanghai vs. Beijing, for example, is about as different as London is vs. San Francisco.

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A guide to Google Ads for regulated and sensitive categories

Search Engine Land

Gambling and games of chance. Conduct thorough research Thorough research is a must before launching your Google Ads campaign in a sensitive category. Employ geographic targeting to comply with regional regulations and exclude prohibited locations. Financial services (e.g., loans, cryptocurrencies). Adult content and services.

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How to Start a Small Business in 10 Steps

Salesforce

Do you have a killer idea that you think would be perfect for launching a small business? But in the real world, launching a small business can be a bit more challenging. If you’re skilled in a certain trade — say, bookkeeping — you can launch a business with almost no money. Here are 10 steps that will get you on your way: 1.

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