Highspot

OCTOBER 7, 2020

“Revenue enablement is the key to unlocking growth. Our platform allows revenue leaders to land strategic initiatives by changing the behavior of their teams — driving consistent revenue performance and drawing a direct line from go-to-market initiatives to business outcomes.” Natively-Built Training and Coaching.

Launch 52

Launch High impact Go To Market Pitch 52

Highspot

JUNE 11, 2020

Sales and marketing alignment is a shared system of communication, strategy, and goals that enable marketing and sales to operate as a unified organization. Working together, aligned teams can deliver high-impact marketing activities, boost sales effectiveness, and ultimately grow revenue. Stagnant growth.

Objectives and Key Results 59

Objectives and Key Results Cross-sell Sales Education 59

Heinz Marketing

JANUARY 10, 2020

Looking for market insights from those already deeply embedded with history and perspective? How about feedback on your intended go-to-market plan and/or product road map? At minimum stack-rank these and estimate their impact/value on the business. Sales referrals? Instant customer-centric content?

Referrals 49

Referrals Negotiate Contract High impact 49

SBI

AUGUST 31, 2020

Seismic , the industry-leading and award-winning sales enablement and marketing orchestration platform provider, today announced the launch of new Interactive Content capabilities, enabling marketers and sellers to deliver high impact, personalized content at scale. About Seismic.

Launch 26

Launch Commission Presentation High impact 26

SaaStr

FEBRUARY 1, 2019

Where does Amanda believe most people go wrong with pricing? How does Amanda think the go-to-market has to change with every stage of development? I didn’t know how much my career was going to change at the time, but Zendesk had a great product market fit, and I was on a growth path there that was just unstoppable.

Customers 42

Customers Price Cross-sell Start-ups 42

ConversionXL

JUNE 19, 2019

Use product lifecycle marketing to map campaigns to the stage of your product. The various stages are defined below: Introduction stage: when the product first comes to market. Growth stage: when it grabs market share (getting the consumers to prefer the brand). Maturity stage: hold your dominant place in the market.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

Highspot

JUNE 6, 2023

Companies that have “cracked the code” on driving consistent sales rep productivity at scale are experiencing repeatable revenue growth, higher percentage of overall rep attainment, and stronger employee engagement. According to Forrester, “firms with high levels of alignment across their customer-facing functions reported 2.4

Closing 52

Closing Product Objectives and Key Results Quota 52

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG).

Sales 130

Sales Start-ups Up-sell Cross-sell 130