Martech

FEBRUARY 13, 2024

As the Kansas City Chiefs mounted a late-game charge to become repeat champions (three titles in five years!), million viewers, according to Nielsen ) to launch campaigns and game-day promotions. Technology brands came in second at 15%. Super Bowl LVIII proved to be a victory for fans, brands and the city of Las Vegas.

Gambling 116

Gambling Entertainment Gaming Campaign 116

Hubspot

AUGUST 5, 2019

Apple is not just a tech company -- it's one of the leading technology innovators in the world. Their employees have the opportunity to work with some of the most cutting-edge, innovative technologies today, while enjoying first-class wages and benefits -- from employee discounts to comprehensive health insurance.

UX 73

UX Engineering Networking Referrals 73

Hubspot

SEPTEMBER 27, 2018

iBeacon technology allows businesses to have multi-channel communications with their customers — to reach them where they are. Before iBeacons, individual sales associates would have to tell each customer about a promotion, leaving room for error. However, many SMBs are already reaping the benefits of the technology.

Transportation 76

Transportation Manufacturing Hospitality Healthcare 76

Martech

FEBRUARY 25, 2022

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Businesses can use ActiveCampaign to orchestrate personalized automations across their technology stack for omnichannel engagement. Product overview. Target customers.

E-commerce 117

E-commerce B2C Manufacturing CRM 117

Salesforce

MARCH 11, 2024

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Here are four best practices to follow to launch a successful ABS strategy: 1. Web personalization Don’t neglect your website.

Sell 59

Sell Cross-sell Territory CRM 59