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6 Customer Journey Mapping Examples: How UX Pros Do It

ConversionXL

Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions. However, like other UX research techniques (including user personas ), there’s some vagueness and obscurity around how to actually create customer journey maps. IdeaRocket.

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YouTube advertising: The ultimate guide

Search Engine Land

You can tailor ads to appeal to specific groups, such as those in construction, education, real estate, finance, etc. This is suitable for performance-oriented campaigns where specific actions, such as lead generation or sales, are critical. Marital status. Education status. Home ownership status. Employment status.

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Mastering Mobile Popups

ConversionXL

All of which confirms that launching dedicated mobile lead generation campaigns is no longer an option but a necessity. Smartphone screens offer an incomparably scarcer real estate that desktops or even tablets. As a result, the amount of space you have available for your lead capture campaign is tiny.

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How We Octupled Image Search Traffic to the HubSpot Blog in 1 Year

Hubspot

At HubSpot, we create a ton of valuable resources for our readers to download, ultimately making them a qualifiable lead for the business. However, there are still a ton more resources our readers want for which we necessarily don't have a lead generation strategy but still garner valuable organic traffic.

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Examples of Blogs From Every Industry, Purpose, & Readership

Hubspot

They write about lead generation, SEO, and how to use your blog to convert readers into customers. Dotloop is a real estate transaction management solution used by professionals and clients to conduct and close deals. They also write about the ways their product can help simplify all aspects of the real estate process.

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7 Ways SEO & PPC Can Work Together in 2021

Hubspot

There's so much noise and clutter in Google's result pages, that you need to occupy as much digital real estate as possible. It can leave your SEO team feeling deflated, doing all that grueling work to earn a #1 organic ranking just to be thwarted by Google's UX schemes. All roads lead back to user intent. Image packs.

Gambling 101
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Adopting artificial intelligence in your sales process

PandaDoc

Challenges they faced in lead generation, qualification, and conversion. Sales reps expressed that: They spent an average of 3 hours daily qualifying leads. Assessing infrastructure helps budget for upgrades like newer CRMs, cloud data storage, and real-time analytics APIs. Advanced features tailored to lead generation.

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