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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

Google’s additional legal issues Google was also sued by Gannett , the publisher of USA Today, for using “deceptive commercial practices” and breaching U.S. The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined. antitrust and consumer protection laws in June.

Retail 124
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LinkedIn SEO guide: Optimizing your profile for more connections, better leads

Search Engine Land

It’s also more than just a place to list your credentials, add a little blurb about yourself and hope someone is intrigued enough to network with or hire you. ” LinkedIn will automatically show you a list of the top results for that term in your network (more on this later). Step 2: Look at the full results.

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PODCAST 180: Talent Retention with Whole-Person Benefits Package

Sales Hacker

In this episode of the Sales Hacker Podcast, we have Hakim Myers , Business Recruiter at Nextdoor , where he recruits for people, finance, and legal functions for startups. He recruits for people, finance, and legal functions, and he’s been in startup land since 2013. powered by Sounder. Head to Outreach.io/onOutreach

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Adopting artificial intelligence in your sales process

PandaDoc

The sales and marketing teams listed down the functionalities they expected from AI integration, such as predictive lead scoring, automated customer communication, and data analytics. Comparing the current tech stack with the desired AI functionalities, the IT team identified that: The current CRM system could not integrate AI plugins.

Process 52
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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Today on the show, we’re excited to have Vishal Sunak, the CEO and founder of LinkSquares where he’s responsible for developing strategies aimed at assisting both corporate, legal, and finance teams with the review of their contracts. He has his own dedicated implementation and vetting function sales ops.

Contract 108
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Cold Email: Everything a Salesperson Needs to Know

Veloxy

Cold emails are useful for other things too , including recruiting and networking. However, the most vital function is to build trust and create a long lasting business relationship. Any strong opinions about X in your team? What are the top proprieties regarding X for this quarter? What are you doing for Thanksgiving?

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8 Things You Think As A First-Time Founder That Just Ain’t So With Lattice CEO Jack Altman (Pod 662 + Video)

SaaStr

Misconception #2: There Are No “One-Time” Costs Many founders say, “Well, our burn was $600k this quarter, but actually, it was $450k because we had legal fees, an employee separation, a new office deposit, and a team off-site.” If Fancy Firm X emails you, it doesn’t mean they’re interested. It means they’re doing their job.