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Purchase Decisions: 9 Things to Know About Influencing Customers

ConversionXL

According to a 2009 study by Harris Interactive, the most common methods for gathering information prior to making a purchase are: using a company website (36%); face-to-face conversation with a salesperson or other company representative (22%); face-to-face conversation with a person not associated with the company (21%). The order flipped.

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7 Brands That Got Inclusive Marketing Right

Hubspot

In fact, This Is U s is one of the first in history to cast a legally blind actor in a leading network series role. It's about making a solid effort to include or properly represent diverse people in your campaigns. This has been fairly unseen in the blind community. The results? My team brought me a new campaign to review.

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5 Tips for Launching a Successful Rankings List

Hubspot

The Following is a guest post by Sam Coren (@ samcoren ) the Content Manager for StudentAdvisor.com, a Washington Post Company. At StudentAdvisor, we noticed a serious void in the world of college rankings: there wasn't any list that represented the colleges who best used social media. Notify those who made the list.

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The Denial of Death by Ernest Becker

The Lost Book of Sales

Many of the older American Indians were relieved when the Big Chiefs in Ottawa and Washington took control and prevented them from warring and feuding. When we say neurosis represents the truth of life we again mean that life is an overwhelming problem for an animal free of instinct. What is more wanted than immortality-power?

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

Lead Fuze

Gillian Sontz, a Sales Development Representative at QuotaFactory, is responsible for tele-profiling target accounts for Sales Context in order to help her clients reach sales quota. Power Partner Networking How to Maximize Your Networking Group Investment. What Happens after You Get Promoted to Sales Manager?

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After 10 Hours of Questions for Mark Zuckerberg, Here's What I Still Want to Know

Hubspot

Having grown up in the Washington, D.C. And when I was a wee lass, before the Washington Nationals came to fruition, April also meant that the Baltimore Orioles were kicking off the baseball season at Camden Yards. Representative Jan Schakowsky of Illinois firmly stated that Facebook's "self-regulation simply does not work."

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How to Use & Promote Inclusive Language at Your Organization

Hubspot

To explore how you might promote inclusive language at your organization, I spoke with some experts at HubSpot who have first-hand knowledge of incorporating inclusive language into their processes, products, and overall team culture. Otherwise, you're likely missing out on both potential customers, and future employees for your company.

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