Purchase Decisions: 9 Things to Know About Influencing Customers
ConversionXL
APRIL 17, 2019
According to a 2009 study by Harris Interactive, the most common methods for gathering information prior to making a purchase are: using a company website (36%); face-to-face conversation with a salesperson or other company representative (22%); face-to-face conversation with a person not associated with the company (21%). The order flipped.
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