Remove Non-Profits Remove User Experience Remove UX
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Great user experience (UX) leads to conversions

ConversionXL

What’s user experience got to do with conversions? Great user experience is a means to an end. You don’t create awesome user experiences just to make somebody happy. User experience matters a lot. So is their focus on user experience paying off? Driving it is the UX.

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User Experience Testing: A Conversion-Focused Guide

ConversionXL

User experience is a nebulous term. What defines a “good” UX from a “bad’ UX, and what do the gradations look like between the two poles? The challenge comes in testing and measuring UX. That’s what this article is about: measuring and testing UX. That’s what this article is about: measuring and testing UX.

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Why Sites in High-Growth Industries Have Terrible UX

ConversionXL

If you generate a $200 million quarterly profit with an online product, your website’s user experience must be world class, right? But terrible UX isn’t a shortcoming of the cryptocurrency industry—it’s common in every high-growth industry, including, perhaps, your own. Why bother looking at crypto sites? Registration.

UX 116
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How to Build a User Research Culture

ConversionXL

But it’s also essential— 89 percent of customers stop doing business with a company after a bad experience. User research delivers the quantitative and qualitative insights to improve those experiences. Yet the justification for user research extends beyond anecdotal evidence from industry leaders.

UX 111
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Ecommerce Landing Pages: Fewer Distractions, More Conversions

ConversionXL

But what if a 2% conversion rate isn’t enough to stay profitable? CXL has written about ecommerce product pages and related elements many times before: Product page design and UX. As the (non-exhaustive) list above suggests, covering product page optimization in full is outside the scope of this post. Product page copywriting.

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How publishers can regain traffic and revenue with affiliate marketing

Search Engine Land

The paid portions may exist above the expertise content, and that changes the user experience. The changed UX could make it so the helpful content update devalues their pages and the site. Non-unique selling points or lack of hands-on experience Many media companies require editorial integrity.

Niche 132
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3 Steps To “Activate” Visitors and Convert Them To Subscribers, Leads & Customers

ConversionXL

This case study on Loop11’s website shows how a tourism website conducted usability testing simply by using wireframes, and found which prototype performed better – and potential slips in the user experience for that particular mockup. Now what if “events” were their most profitable segment? Which Color Converts The Best.

Customers 107