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GTM 111: Behind the Scenes on Apollo.io’s PLG Funnel, Leveraging AI, and Redefining Sales Success with Leandra Fishman

Sales Hacker

is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 As an executive consultant, she has executed projects ranging from developing sales and marketing strategies for startups to creating business plans and serving in an advisory role for venture capitalist firms and board members.

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4 Marketing Sessions at SaaStr Scale 2021: Reprise VPM + Reprise VPS, Tipalti CMO, Airtable CMO, Guru VPM

SaaStr

With one day left to go until SaaStr Scale 2021 on December 15th, we’re looking at an incredible speaker line-up this year. Leaders need to empower their teams to make daily decisions, while taking a consultative approach to others that will shape their future. Tickets to Scale are free, so be sure to sign up to join us live.

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Your 2021 Sales Enablement Platform Buyer’s Guide (+10 Tools to Consider)

Sales Hacker

Here’s my guess: you’d see a GTM organization working together like a well-oiled machine. The mandate for sales enablement is to increase the effectiveness of their go-to-market (GTM) strategy by providing coaching, training, and introducing sales enablement platforms and tools. What is sales enablement? Training platforms.

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Price’s Law and It’s Impact on Hiring and Retaining Talent

Sales Hacker

Hello and welcome to The GTM Newsletter – read by over 52,000 revenue professionals weekly to stay up-to-date and scale their companies and careers. is one of the fastest-growing companies in SaaS, with 9x ARR growth since 2021 and currently valued at $1.6 Leandra brings over 30 years of experience to Apollo.io.

GTM 116
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A $1B Acquisition with a Singular Leader for Both Sales and Customer Success

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. 2 mistakes product managers should avoid.

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Be The Top Pick: Tips to Crush the Job Interview

Sales Hacker

Feeling energized and inspired coming out of these dinners, each of which had 30-40 GTM leaders. Hottest GTM jobs of the week: Growth Marketing Manager at Spekit – more details here. See more top GTM jobs here. More for your eyeballs: This past week we hosted dinners in San Francisco and Austin. Next up: London and Dublin!

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MarTech’s GA4 experts to follow

Martech

million sessions in 2021, per Niche Pursuits) GA blog SimoAhava.com. Jeff is also a popular conference speaker and consultant. followers) X/Twitter: @kristaseiden (21K followers) Blog: kristaseiden.com Himanshu Sharma Himanshu is founder of Optimize Smart, a UK agency offering GA4 and GTM consulting and web analytics training.

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