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Getting Go-To-Market Teams on the Same Page

Highspot

I’ve found that those strategic initiatives don’t fail because they don’t have the right people, the right processes, or the right technologies – but because the leaders entrusted to drive initiatives cannot get on the same page. Only 52 companies that were operating as of 1955 are still in business.

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Highspot’s Customer Growth Surges as Companies Turn to Enablement to Drive Sales Productivity

Highspot

2, 2022 — Highspot , the sales enablement platform that increases sales productivity, today announced surging customer adoption and usage as companies leverage its capabilities to equip, train and coach reps, and analyze their programs to improve sales performance. SEATTLE, Nov. Resources: Highspot Careers.

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The Secrets to Turbo Charging Sales in 2021

SaaStr

Ready to turbocharge and increase your SaaS sales in 2021? Tie your deal to a corporate objective such as a digital transformation, or a cloud-first initiative, or a new product line. A product needs to be sticky for it to work, and the churn manageable. Key Considerations from 2020: Look at the data.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

To succeed in today’s crowded market, you need to harmonize product marketing and brand marketing. In this article, you’ll learn the difference between brand marketing and product marketing, and how to balance both to stand out above the crowd. Brand vs product marketing: Friends or foe?

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Highspot Launches Highspot Copilot for Sales Enablement

Highspot

Businesses worldwide are prioritizing sales productivity, driving investment in sales enablement. in 2021” (Market Share Analysis: CRM Sales Software, Worldwide, 2022, Oct. Sales productivity is a consistent board room topic but until now, sales enablement often hasn’t been,” said Robert Wahbe, CEO, Highspot.

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Highspot Customer Growth Surges Amid Widespread Adoption of Sales Enablement

Highspot

The remote reality has accelerated the pace of digital transformation and changed the way go-to-market teams engage buyers. ” (Predictions 2021: B2B Sales, Forrester Research, Inc., ” (Predictions 2021: B2B Sales, Forrester Research, Inc., SEATTLE, Jan. According to Gartner, Inc., Buckley, T.

Growth 98
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PODCAST 137: Team Selling: A Comeback Story for 2021 with Trish Bertuzzi

Sales Hacker

How to plan for 2021 [15:46]. She’s going to be talking to us about team selling and how the concept of combined quotas with senior and junior account executives, converging on one territory, is coming back. She’s also going to talk about 2021 planning, how this year the planning process must be different.

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