Why We’re Thinking About Messaging Apps All Wrong
Hubspot
FEBRUARY 9, 2016
I asked Eytan Oren, CEO a consultancy that specializes in messaging apps called BlockParty , why he thinks that is: "The growth of the ecosystem took a lot of people by surprise -- especially in the U.S. Research from Business Insider shows how quickly messaging apps have caught up to and surpassed social media network usage.
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