What is lead nurturing? The definitive guide to what it is, strategies, best practices and examples
PandaDoc
MAY 15, 2024
But to do it properly, a lead nurturing campaign takes some solid strategizing and tactics. For example, B2B lead nurturing will look slightly different from nurturing B2C leads. Build a positive, loyal brand-customer relationship, and reap the rewards of a positive customer community. There are three main ways to do this.
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