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31 Funding Resources for Black-Owned Businesses

Hubspot

DreamSpring is a nonprofit serving entrepreneurs in Arizona, Colorado, Nevada, New Mexico and Texas. Department of Commerce that promotes the growth of minority-owned businesses. territories are encouraged to apply. They’re looking for diverse tech-driven companies focused on closing opportunity gaps. DreamSpring.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

We’ve tried to now think of it as how do we take what’s unique and differentiating about our region and make it a positive. We’ve always thought of ourself as that’s our comparative set, not our local region. If I was not willing to just put myself out there get on a plane, we would never close that deal.

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Unriddled: New Data on Trust in Facebook, Product Announcements from Apple, and More Tech News You Need

Hubspot

That means, for a user in a given region, stories from these sources are more likely to appear higher in the News Feed if you follow their Pages, or your friends share content from them. Promotion around Apple's new iPad also emphasizes its " immersive AR experiences " that allow students to simulate activities like dissections.

Trust 69
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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? It''s pretty darn close!

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Account-based selling (ABS) is a sales approach that prioritizes building relationships with high-value account holders so you can quickly close big deals. Other benefits include: Higher conversion rates: ABS can help you land larger clients and close better deals. Watch the demo What is account-based selling?

Sell 59
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Is Competition Based Pricing a Winning Strategy?

Salesforce

If your goal is to capture more market share, consider a pricing strategy that undercuts competitors while promoting profitability. Tip: You might also consider promotions, coupons, and other customer benefits, such as free shipping, to generate more interest and sales. This can increase your sales and market share simultaneously.

Price 52
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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Your sales team is close to meeting their quota. Ideal for: Motivating individuals and teams to push beyond the minimum goal Mystery SPIFFs: Keep salespeople guessing until the end of the promotion period. Combining short-term goals with quick bonuses is often just the motivation salespeople need to close deals.