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31 Funding Resources for Black-Owned Businesses

Hubspot

DreamSpring is a nonprofit serving entrepreneurs in Arizona, Colorado, Nevada, New Mexico and Texas. Department of Commerce that promotes the growth of minority-owned businesses. territories are encouraged to apply. Treasury Department to create economic opportunity in low-income communities. DreamSpring.

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Unriddled: New Data on Trust in Facebook, Product Announcements from Apple, and More Tech News You Need

Hubspot

That means, for a user in a given region, stories from these sources are more likely to appear higher in the News Feed if you follow their Pages, or your friends share content from them. Promotion around Apple's new iPad also emphasizes its " immersive AR experiences " that allow students to simulate activities like dissections.

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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

Inventing the Ronald McDonald mascot, designing those golden arches, creating all those catchy jingles, teaming up with all those celebrities, and running all those cross-promotions with other big brands over the years … that’s what transformed McDonald’s from a California-based burger chain into a global icon, right? Lots of batteries.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

We’ve tried to now think of it as how do we take what’s unique and differentiating about our region and make it a positive. We’ve always thought of ourself as that’s our comparative set, not our local region. Our Chief Revenue officer, another one of our senior leadership lives in Scottsdale, Arizona.

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Is Competition Based Pricing a Winning Strategy?

Salesforce

If your goal is to capture more market share, consider a pricing strategy that undercuts competitors while promoting profitability. Tip: You might also consider promotions, coupons, and other customer benefits, such as free shipping, to generate more interest and sales. This can increase your sales and market share simultaneously.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. It’s an all-hands-on-deck approach to sales where your entire team participates in outreach.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Ideal for: Motivating individuals and teams to push beyond the minimum goal Mystery SPIFFs: Keep salespeople guessing until the end of the promotion period. Tiered SPIFFs: Offer different levels of rewards based on how well salespeople perform.