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True Confessions of a Legacy Laggard

Iannarino

Embrace fearless value creation: respond to what your prospective clients need from you, in order to create and win an opportunity. Over time, sales approaches lose their efficacy and need to evolve. Without creating value, you cannot create or win an opportunity. I Was a Legacy Laggard.

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Effective SaaS Marketing: Strategies for Success

Lead Fuze

According to recent data from Gartner’s 2023 Technology Marketing Benchmarks Survey, the SaaS industry is growing at an unprecedented rate. How do you effectively communicate its value proposition? From account-based marketing tactics to sales cycle optimization techniques – we’ve got it all covered!

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Have been recommended by sales professionals. Here’s how you can find the sales books that are most relevant to you. Sales Models and Fundamentals.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

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Everything You Need to Know to Start a Retail Business

Hubspot

The store had been recently renovated and looked beautiful — the desk with the cash register was designed to look like it was built from parts of a large fishing boat and the nautical theme continued to the inventory, floors, and gift boxes. My experience working at this store was a prime example of everything a retail business should be.

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Sales Pipeline Radio, Episode 243: Q & A with Russell Wurth @rswurth

Heinz Marketing

If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. We cover a wide range of topics, with a focus on sales development and inside sales priorities.

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

It's one of those books that you have to read if you work in sales or technology. I've read online that many readers valued the material in the book, but it didn’t really tell them anything they didn’t know already. Being sales vs. market driven when crossing the chasm. Table of Contents. Conclusion.