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How location data helps marketers acquire new customers and expand campaigns

Martech

Marketers continue to use location-based data to boost campaigns and customer acquisition in retail and other industries. Even though many consumers buy products and services online through e-commerce channels, they also like to get out and visit store sites. “A Interpreting location data for marketing campaigns.

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Mastering Basic Sales – A Detailed Guide

The 5% Institute

In the ever-evolving landscape of online commerce, basic sales form the bedrock of a successful business. Basic sales are the fundamental transactions that initiate a customer-business relationship. Whether it’s a product or service, mastering the art of basic sales is crucial for sustained business growth.

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10 Best AI Sales Tools for 2023 to Maximize Your Revenue

Veloxy

Are you ready to revolutionize your sales process and skyrocket your team’s productivity? By automating repetitive tasks and offering insights into prospect behavior, these AI sales assistants enable sales reps to focus on customer relationships and closing deals, thereby increasing productivity and effectiveness.

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Turn Your Biggest Fans Into Sales Machines: A Guide to Referral Marketing

Salesforce

Think about the last decision you made about a product or service. Social media has become the first stop in product research. Or have you bought a product that an influencer you follow on your Instagram has recommended? Customer relationship management (CRM) data is key to creating targeted referral promotions.

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Sales Tools – Empower Your Business

The 5% Institute

CRM Software: Enhancing Customer Relationships Customer Relationship Management (CRM) software is a fundamental sales tool that centralizes customer data, facilitates lead management, and streamlines communication. Integration allows for seamless data flow, centralized information management, and enhanced productivity.

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Generative CRM — Here’s What It’ll Mean For Your Business

Salesforce

Now imagine your customer relationship management (CRM) platform doing all this in seconds, so you can fine-tune that email and send it sooner. This is the promise of generative CRM, which will combine the power of generative artificial intelligence (AI) with your customer data to make your teams more productive.

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Build-A-Bear using data to make itself into an all-ages brand

Martech

“The goal that was stated for us was to diversify our brand, evolve our retail portfolio and build stronger relationships with our consumers,” said Ed Poppe, Build-A-Bear’s vice president, loyalty and performance marketing for Build-A-Bear, in a presentation at The MarTech Conference. Connecting customer data and teams. Count Your Candles.