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Going International? Tips for Global Ecommerce Expansion

Salesforce

Consider separate product photography featuring local models or up-close shots of stitching and labels. Finally, campaigns may need a local makeover as part of an international ecommerce expansion. Decide on your approach for campaigns and promotions. Consider your product catalog and inventory mix.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Where campaigns to build brand awareness and generate top-of-funnel sales drive traditional marketing, data across the entire customer lifecycle drives growth hacking in marketing.

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Startup Funding: What It Is, How It Works, & 5 Tips for Landing It

Hubspot

If successful, the startup has the capital to continue building its products or providing new features to customers. Your business is becoming increasingly mature, and you're looking to hire more employees to turn your product prototype into the real deal. If not, the company may have to close its doors forever. Series A Funding.

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How to Model Your Marketing Against the Product Lifecycle

ConversionXL

The classic lifespan of successful products is a story in four parts: Introduction Growth Maturity Decline. How this story plays out has a lot to do with the type of product and how it’s improved over time, if at all. In this article, we’ll look at the different stages of the product lifecycle through the lens of marketing.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

Not because they have a conversion problem but because they never really nail the product or how to market it. Steve Blank, a serial entrepreneur in Silicon Valley, developed a methodology for creating businesses that runs in parallel with the traditional product development process. Change who your product is for. image source.

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The Ultimate Guide to Entrepreneurship

Hubspot

Who would become promoters of it? In the long run, it’s better to focus on developing a minimum viable product , launching, and optimizing based on feedback, rather than trying to get it right the first time with an untested idea of a “perfect” product. To start, think about your target customer.

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How to Launch on Product Hunt for Extra Revenue

Sales Hacker

This happened largely thanks to our launches on Product Hunt, a community to share and discover the next “big things” in tech. The platform curates a list of the best products and startups that people haven’t heard of yet. If you successfully launch on Product Hunt, you can get new subscribers, partners, and customers.

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