Remove Click Through Rate Remove Cross-sell Remove Price Remove Retail
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What every marketer needs to know about programmatic advertising

Martech

All of this drives the price up. What is a retail media network? Simply put, it’s the automated buying and selling of digital advertising space. Any and all digital formats and channels are available through these automated marketplaces. It is more often a fixed-price agreement rather than an auction. Ease of use.

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How to Personalize Transactional Emails With Dynamic Content

Hubspot

Research from IBM company Silverpop's 2015 Email Marketing Benchmark Study found that transactional emails enjoy an average open rate of about 45%, compared to just 20.8% The click-through rate for transactional emails also has a significant edge on other marketing emails at 10.4%, while the average CTR for non-transactional emails is 3.2%.

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How to Increase Ecommerce Conversion Rates

ConversionXL

If I had to pick one thing that would sell a product online, it’s images. If you sell stuff you don’t make, add a personal touch and recommendations—tell the customer why you personally recommend this product and how it will help them. is more appealing to many than a discount that cuts the purchase price by $10.

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Sales Data Analysis: 9 Ways to Help You Easily Make Revenue

Lead Fuze

1 Improve Value Propositions and Price Points. By collecting and cross-referencing in sales data analysis, it’s possible to build highly-personalized value propositions tailored to the specific needs of each customer segment. Another challenge is setting the price of new products and services to ensure maximum sales and revenue.

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7 Examples of Effective Cross-selling (and Why They Work)

ConversionXL

It’s called cross-selling; a tactic that drives 35% of sales for Amazon and helps leading SaaS companies reduce churn. In this post, we’ll show how to put it into practice by breaking down examples of cross-selling done well. What is cross-selling? Cross-selling is something you’ll be familiar with.

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Selling to Fortune 500 Companies (An Easy 3-Step Process)

Sales Hacker

Selling to Fortune 500 companies is a different game than SMB. At Ghostery, our tiny enterprise sales team has closed almost half of the top 25 eCommerce retailers. Yes, the thought of inviting all my prospects to an extravagant dinner and drinks event crossed my mind.). Let me explain. The $5K Experiment.

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Ecommerce SEO: How to Get More Organic Traffic to Your Online Store

Salesforce

The first organic result on page 1 of Google has a standard click-through rate of nearly 40%. For example, 60% of shoppers say they use their mobile devices to research and compare prices or products while they’re in a store. According to Erickson, “Successful SEO is a cross-functional endeavor.