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What Is Business Development?

The 5% Institute

Business development teams focus on nurturing existing customer relationships, enhancing customer experience, and identifying opportunities for upselling and cross-selling. Customer Relationship Management (CRM) Maintaining strong relationships with customers is crucial for long-term success.

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What’s new and what’s working, in B2B channel partner marketing

Martech

This tier recruits and manages over 100,000 VARs and resellers globally who help their clients with cloud migrations. This approach allows for a smooth sales process for the customer, and generates cross-sell and upsell opportunities for partners. No surprise, complexity and duplication began to creep in.

B2B 110
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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

Sygma became an account that will be worth $2M–$6M depending on how long Schneider retains them as a client. An e-commerce tech firm learned that there should not be a hand-off between sales and marketing once selling conversations begin. In the mini-case study below, you’ll see how a client changed Sephora’s buying behavior.

GTM 87
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Understanding the Value and Benefits of Guided Selling

Highspot

Guided selling. In this comprehensive guide, you’ll discover the essentials of guided selling, industry examples, and how it can transform your sales process. What is Guided Selling? How Does Guided Selling Work? Guided Selling Technology Features to Look For The Future of Guided Selling What is Guided Selling?

Sell 52
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Keep Your B2B Sales & Sanity Intact During the Coronavirus Outbreak

Sales Hacker

This new boom has expanded beyond business areas into Healthcare, Cybersecurity, Logistics, Telecommunication, etc. We don’t mean cross-selling and reselling — unless you have an option to adjust your product to help with the coronavirus threat. At this point, your goal is not to sell but to show your support.

B2B 137
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Tier Sales: How B2B Sales Teams Win Tier 1 Accounts

Lead Fuze

The push tactics we’ve been using are not working, so here’s why: Sales and marketing teams are more aware of who they’re selling to, rather than just focusing on revenue growth. Schneider used ABM to not only drive wins with their clients, but also for other companies like Milacron, Vizio and Treehouse Foods.

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5 Game-Changing Trends Shaping the Future of Sales [New Report]

Sales Hacker

What factors will guide sales team transformation in the future as technology, consumer behavior, and new market realities re-shape the contours of selling? Industries [Retail & Consumer Goods, Financial Services, Manufacturing, Healthcare & Life Sciences, Telecommunications & Media]. Cross-Team Collaboration.

Gaming 63