Consult Gambling Represent 
Martech
JUNE 12, 2025
When startups build without senior marketing leadership, they gamble on short-term activity over long-term strategy. He promotes fractional GTM consultants and CMOs through a newly launched certification program, offering independent senior marketing leaders the opportunity to leverage his brand, materials and methodologies for a fee.
SaaStr
JUNE 26, 2025
The Meta Acquisition Strategy: Insurance Against Irrelevance Meta’s aggressive pursuit of AI talent, reportedly offering hundreds of millions to poach from OpenAI, represents something far more strategic than typical Silicon Valley talent wars. If AI tools can bill like consultants rather than software, market sizes expand dramatically.
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Score More Sales
OCTOBER 11, 2013
A current pet peeve is about how some B2B sales trainers and consultants are teaching a social selling tactic – they are telling others how to gain “social debt” with people so that they will OWE YOU and, therefore, help you with sales prospects and sales opportunities. I wanted to see if I was overreacting to it.
Hubspot
FEBRUARY 22, 2017
As if to prove the point, Procter & Gamble announced in January they will review all ad agency contracts in 2017. Are some disciplines represented more than others? 60% of leading advertisers will review their agencies within the next 12 months, according to a study from Advertiser Perceptions. How involved is senior leadership?
Search Engine Land
JUNE 27, 2024
Gambling and games of chance. If you have a Google Ads representative, maintain open communication with them to escalate issues quickly. Focus on high-quality, relevant imagery that accurately represents your product or service. Consult your doctor.” Financial services (e.g., loans, cryptocurrencies).
Hubspot
MARCH 7, 2019
To examine the concept of personality assessments as a recruitment and on-boarding tool, I spoke with Dr. Greg Barnett, who has a PhD in Industrial/Organizational Psychology, has consulted almost half of the Fortune 500 companies in the personality assessment domain, and is now the Head of Science at the Predictive Index.
The Lost Book of Sales
FEBRUARY 1, 2021
Prior to pulling the trigger, he consults his checklist, which is especially useful in evaluating what he refers to as “close calls” The checklist includes such items as: What are current price, volume, and trading considerations? Bias from gambling compulsion. But Charlie does not immediately rush out and buy it.
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