Jumpstart your Buying Committee Map with this Trick!
Heinz Marketing
FEBRUARY 26, 2021
By Lauren Dichter , Marketing Consultant at Heinz Marketing. Here at Heinz Marketing, our typical clients sell their products or services to other companies in the private sector, hence our specialty in “B2B marketing”. Business-to-Government sales. Mapping a B2B buying committee is no easy feat. The Real-Life Example.
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