Remove Contract Remove Market share Remove Referrals
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GTM 146: The Future of Search, AI, and Digital Presence with Mike Walrath, CEO of Yext

Sales Hacker

18:00 Practical data strategies for local businesses and SaaS marketers. 22:00 Why structured data is the foundation of AI-first marketing. 31:00 Seat-based pricing is dying how to move to value-based contracts. And, the ROI is gonna be built into the contract in a way that like paying per head is not.

GTM 72
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The 40% Problem: Do Your Sales Reps Really Cover All Their Accounts? And Is AI The Answer? With Yamini Rangan, CEO HubSpot

SaaStr

Your sales reps are drowning in tasks that have nothing to do with selling: Data entry and CRM hygiene Proposal generation and customization Meeting scheduling and follow-up coordination Lead qualification and research Activity logging and reporting Contract management and renewal tracking All necessary. All time-consuming.

CRM 101
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How to tune your GTM strategies to cope with budgetary headwinds

Martech

Eighty-four percent of B2B buyers start the purchasing process with a referral, and peer recommendations influence more than 90% of all B2B buying decisions. Margins bottom out in the absence of critical marketing levers like brand differentiation, ecosystem engagement and positioning.

GTM 135
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Go-to-market tactics that won’t work in a post-pandemic world

Martech

Making marketing an afterthought When marketing is done incorrectly, you can severely injure your brand. When a brand is complacent about marketing, the energy needed to engage customers diminishes. As experiential muscles atrophy, you can see a loss of market share. What to do instead… It was a good attempt.

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Is Google Abusing Its Monopoly Power?

Hubspot

“If the true goal were to protect user privacy, Google would also remove keyword data from paid search referrals through their AdWords product,” Fishkin says. Worse, because Google has 80% of the search market in the United States, and even greater market share in other parts of the world, marketers can''t just stop dealing with Google.

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How to Create a Structured and Scalable Sales Process

Highspot

These could range from increasing revenue to expanding market share or improving customer retention. Close: Finalize the sale and sign contracts. Real Estate Sales Real estate sales processes involve understanding client needs and guiding them through property selection in specific geographic markets. What are your goals?

Process 52
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Scaling Faster, An AMA with SaaStr Founder & CEO Jason Lemkin (Pod 577)

SaaStr

Because it is viral, but is viral like Dropbox as you noted, it is viral like DocuSign and Adobe Sign were when we built it in the early days, when by signing a contract, someone else inherently saw the product. In other words, is it make sense to just try to grab market share and go free and then try to cash in revenue later?

Price 109