Anthony Cole Training

FEBRUARY 21, 2013

Learning about sales and selling is one of the things I enjoy most about what I do. I thought that was selling. In 1987, when I entered the life insurance business with David Zimmerman at National Life of Vermont, I learned that selling life insurance was truly "selling" and my experience with Nautilus had been merely "order-taking".

Appointment 276

Appointment Sales Up-sell Contract 276

Salesforce

MARCH 7, 2024

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?

Contract 59

Contract Negotiate Objectives and Key Results Legal 59

Salesforce

MARCH 6, 2024

12 ways to prepare for an effective price negotiation Best practices for negotiating effectively Tee up for success See how Sales Programs from Sales Cloud helps reps win more — and win bigger — within the flow of work. All of this can serve future selling efforts by your team. What you’ll learn: What is price negotiation?

Negotiate 91

Negotiate Price Territory E-commerce 91

Salesforce

MARCH 11, 2024

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

Sell 59

Sell Cross-sell Territory CRM 59

Salesforce

JUNE 6, 2025

Revenue management has changed, and I’ve seen it happen up close — first as the leader of revenue operations for Salesforce and now as GM of Revenue Cloud. Not long ago, businesses could get by selling products through a linear sales process. And frankly, the old tools just can’t keep up. So what’s the solution?

Finance 52

Finance E-commerce Territory Price 52

Salesforce

MARCH 8, 2024

Each one of your reps has consistently demonstrated product knowledge in meetings and built strong relationships with clients, leading 100% of your customer base to renew their contracts. Sign up now Thanks, you’re subscribed! By all accounts, your team’s performance meets (even exceeds) your expectations.

Commission 64

Commission Quota Territory Cold Call 64

Salesforce

MARCH 7, 2024

For example, an organization may institute a three-month clawback, which states that a sales rep must return any earned commission if a customer cancels their plan within three months of signing up. This provision is particularly critical for companies that sell SaaS products. Sign up now Thanks, you’re subscribed!

Commission 52

Commission Finance Quota Legal 52

Spiro Technologies

AUGUST 25, 2022

On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving, and selling products. We’re trying to grow up quickly, and we’ve gone from being a pretty small regional family-owned business to now, I like to say we’re a big, small business. Transcript.

Sell 52

Sell Manufacturing Healthcare E-commerce 52

Salesforce

JANUARY 30, 2025

” Ease up on the emojis: Emojis can sometimes boost open rates. Instead, include links to valuable content, such as a smart link to a resource hub, building the case for a follow-up discussion. Sign up now Thanks, you’re subscribed! Craft a compelling CTA: Avoid a direct request for a meeting in the first message.

A/B testing 52

A/B testing Territory Prospecting Referrals 52