Remove CRM Remove GTM Remove Relationship building
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Why AI Has Taken Longer to Come to Sales Than Coding with Artisan’s CEO

SaaStr

While AI has exploded in coding (Cursor) and legal (Harvey) and parts of GTM (Clay), sales itself is still waiting for its breakthrough AI moment. CRM data accuracy sits at 47% across most sales orgs. They’ve rocketed to $6m ARR in just a few months. The latest AI B2B to go through hyper-growth. The other 72%?

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GTM 139: AI Agents Are Changing Everything — Microsoft’s VP of AI Agents on the New Era of Work and Software | Ray Smith

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Ray Smith is the VP of AI Agents at Microsoft. Previously, he was the Global VP of Product for SAP, CRM and Sales Cloud. 51:42 Why agentic AI makes customer relationships and long-term value even more critical. So what I would say is.

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What Is Partner Enablement and How to Create a Successful Strategy

Highspot

Additionally, global partners may need localized content, while regional ones may prioritize relationship building. Look for tools with CRM integration, AI analytics, and ROI calculators. For example, if partners in healthcare face compliance hurdles, provide HIPAA-friendly messaging and case studies.

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AI, Sales + GTM in 2025/2026: This Changes Everything with Jason Lemkin and Owner CRO Kyle Norton

SaaStr

They’ve increased revenue-generating activity time by 25-30% by automating CRM updates, note-taking, and pipeline management. This isn’t optional technologyit will become table stakes for B2B sales, just like CRM systems became non-negotiable in the 2000s.

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Sales In The Age of AI: The Playbook from The CROs of Databricks, Windsurf, Perplexity and Owner

SaaStr

The New Management Reality: Graham Moreno at Windsurf is hiring a “GTM AI lead” who will do nothing but AI optimization within the RevOps organization. ” – Kyle Norton, CRO, Owner The CRO role is evolving to include managing both human teams and AI agents. This isn’t optional—it’s essential for survival.

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GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Hayden Stafford is the President and Chief Revenue Officer (CRO) at Seismic, where he oversees the global go-to-market (GTM) organization, including pre-sales, sales, customer success, services, partners, and more.

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Build Customer Loyalty in the First 30 Days

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and scale their companies and careers. Even a brief in-person meeting can reinforce a strong working relationship. They put a face to your brand and underscore a commitment to the customer’s success.

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