Veloxy
JANUARY 7, 2025
In the world of sales, time is money. The quicker you can close a deal, the faster you can move on to the next one. This is where the concept of the sales cycle comes into play. A streamlined sales cycle can significantly boost your company’s efficiency and profitability. It can help you close deals faster, increase your sales volume, and improve your bottom line.
Martech
JANUARY 7, 2025
Were still in (very) early days for LLM (large language model) search, but fast-increasing user adoption is helping us draw insights on effective tactics for brands to deploy to appear in results on platforms like Perplexity , ChatGPT search , Gemini, and more. This article looks at those tactics from a B2B lens, broken down by the following SEO initiatives: Content strategy.
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SaaStr
JANUARY 7, 2025
So Lightspeed Venture Partners suryed 154 top venture-backed mostly B2B start-ups for their sales metrics. The full report is here. One analysis that was great was on the top reasons sales teams lost deals. Many will sound familiar. Sales teams report 53% of deals were lost due to no action, and 39% due to prospect went silent”: Only 27% of deals were reported as lost to competition.
Martech
JANUARY 7, 2025
Since its launch at the Dreamforce conference in September 2024, Salesforce Agentforce changed the conversation around AI, customer experience and customer service. Shortly after the launch, Salesforce announced it was hiring more than 1,000 employees to meet the demand for Agentforce. At the time of the Agentforce announcement, Salesforce CEO Marc Benioff called Agentforce the third wave of AI advancing beyond copilots to a new era of highly accurate, low-hallucination intelligent agents that
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
Sales Pop!
JANUARY 7, 2025
Whether we like it or not, the first step to improving in the New Year is admitting that resolving issues lies within each of us. Next, we must consider how our mindset may hold us back. Blaming others only worsens the setback. We control our future; no one else does. What steps do I need to take to overcome my current predicament? Today Is the Start of Tomorrow Begin planning today for tomorrow with specific goals and timelines is the start of a rigorous practice.
Martech
JANUARY 7, 2025
Here’s a statistic everyone needs to know: 76% of marketers achieve higher ROI with account-based approaches than other marketing strategies, per the ABM Leadership Alliance and ITSMA. Yet, many organizations still struggle to unlock this potential, especially when it comes to expansion revenue. Why? The answer often lies in how teams implement the strategy, not the strategy itself.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Martech
JANUARY 7, 2025
The 2024 holidays delivered on, and in fact surpassed, record-breaking projections for ecommerce. U.S. consumers spent $241.4 billion online between November 1 and December 31 of this, up 8.7% from 2023, according to Adobe Analytics. Ahead of the holidays, Adobe had projected $240.8 billion in ecommerce sales, up 8.4% year-over-year. Dig deeper: 2024 holiday sales live up to record-breaking projections Inflation.
Sales Hacker
JANUARY 7, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Fred Viet serves as the Chief Sales Officer at Aircall, overseeing global sales and playing a key role in scaling the company’s reach over the last four years. With a background that includes leadership roles at AWS, Microsoft, and Lenovo, Fred brings a wealth of experience in building high-performing teams and driving revenue growth.
Partners in Excellence
JANUARY 7, 2025
A long time friend and colleague asked me to sit in a vendor meeting. He is the CRO of a midsized company (About $1B). We’ve been working on developing new strategies to drive growth. The organization had been very successful, but he was looking to transform much of what they did to achieve higher levels of performance. One of the teams had been looking at leveraging some technology solutions to support the transformation.
SaaStr
JANUARY 7, 2025
So Pavilion launched a new Revenue Leader podcast series last year, and we kicked it off with episode #001. You dont usually want to do one of the first episodes of a new podcast because they all take a while to build up scale, but since its led by Kyle Notion, CRO of Owner where Im on the board, we made an exception. It ended up being the #1 podcast of the Pavilion series in 2024 : What was pretty good about it was perhaps the first deep dive for how a CRO should think about working with VCs an
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Manager
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Salesforce
JANUARY 7, 2025
The world of customer service, or customer experience (CX), is changing fast. And artificial intelligence (AI) is playing a big role in that transformation, not only in automating tasks but also in reshaping how teams approach problem-solving. As customers expect faster, more personal, and helpful service, businesses must invest in AI education to empower their teams with the skills and knowledge to harness this technology effectively.
Martech
JANUARY 7, 2025
Best of the MarTechBot showcases the MarTechBots responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech selected this response for its usefulness and have supplemented it with additional relevant content.
Iannarino
JANUARY 7, 2025
The new hire asked me why we pursue companies that already have a supplier. He wondered aloud whether it would be easier to target companies that dont have a supplier. I explained that the best prospective clients are already using a competitor because companies that dont buy what we sell typically dont need our services.
Martech
JANUARY 7, 2025
As we begin 2025, I’ve been reflecting on my own journey with AI anxiety. Ive been waking up at 5 a.m. for months, eagerly trying to catch up on all the AI news by reading newsletters and testing the latest marketing tools. Even so, I feel. like I’m falling behind. My students, colleagues and friends have similar worries, from doomsday scenarios to job loss and dramatic changes in daily life.
Speaker: Beth Sunshine, SVP, Up Your Culture
When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.
David Meerman Scott
JANUARY 7, 2025
In 2025, we have a choice of how we create. Will you pay attention to what matters, draw from passion and personality, adding dash of artistic flair to create something beautiful? Or will you dash off an AI prompt, push a button, and barf up something just okay?
Understanding the Sales Force
JANUARY 7, 2025
SellingPower has named Kurlan & Associates as one of the Top 20 Sales Training Companies of 2024. This is the fifth year that Selling Power has bestowed that honor on Kurlan.
G2
JANUARY 7, 2025
Over the years, Ive collaborated with marketing teams to produce various webinars, from live product demos to virtual workshops and team meetings. Along the way, Ive experimented with just about every major webinar software.
Understanding the Sales Force
JANUARY 7, 2025
Top Sales Magazine awarded Dave Kurlan, and Understanding the Sales Force, the Gold Medal for the Best Sales & Marketing Blog of 2024. Dave's Blog has placed for Gold, Silver or Bronze in all 12 years of the award's existence.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Salesforce
JANUARY 7, 2025
The recent launch of Agentforce marks a pivotal moment in orienting Salesforce and our customers’ businesses toward an AI-empowered future. In this emerging landscape, augmented by a network of AI agents, the role of humans at work becomes more empowered, interesting, and creative than ever before. We have now reached the Third Wave of AI , which builds on the power of predictive and generative AI.
Understanding the Sales Force
JANUARY 7, 2025
The post Dave Kurlan’s Homicide Detective Article Was a Finalist for Top Sales Article of 2024 appeared first on Kurlan & Associates, Inc.
G2
JANUARY 7, 2025
Ive had my fair share of battles with PDFs. This one time, I needed to edit a single typo in a PDF for a last-minute presentation. I thought, "how hard can it be?" Well, two hours, three downloads, and much frustration later, I still wrestled with clunky software and premium feature paywalls. Sound familiar? Thats when I decided enough was enough. Ive tried dozens of best PDF editors , testing everything from essential tools to feature-packed apps.
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