Anthony Cole Training
JULY 28, 2023
Excerpt from Objective Management Group’s recent webinar on The Data Behind Sales Managers of Elite Teams. The third chapter of this guide addresses a fundamental question: What qualities matter most for building an elite team. Through a deep analysis of sales evaluations and coaching frequencies, we uncover the impact of consistent coaching on various aspects of sales performance.
Neuromarketing
JULY 28, 2023
A new report from NPR publishes a letter from The Hartford describing data they gave to Dan Ariely as having been fraudulently manipulated in a paper based on that data. The post Honesty Research May Be… Dishonest appeared first on Neuromarketing.
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Iannarino
JULY 28, 2023
The pull of habit and an unwillingness to change will prevent you from improving your results in sales. Even worse, as the world moves forward, clinging to your old ways causes you to get left behind. To become the person who exists beyond your current self, you must kill your darlings.
Sales Pop!
JULY 28, 2023
In the seemingly disparate fields of B2B sales and music production, one may find it challenging to uncover similarities. However, if one looks closely, these arenas share compelling parallels, from the need for understanding the audience to embracing creativity, adaptability, and leveraging technology. This article aims to uncover these shared principles, taking inspiration from the innovative practices of music production and exploring how these can guide and enhance your B2B sales strategies.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Partners in Excellence
JULY 28, 2023
When I sit down with sales organizations, we inevitably spend a lot of time talking about the Sales Process. There are always so many issues that come up in these discussions, I’ll cover these in this series. But one of the most fundamental problems I see is these sales processes are internally focused, always looking at the things we Do To Our Customers.
SaaStr
JULY 28, 2023
Dear SaaStr: Does Having a Board of Advisors Increase Your Chances of Getting Funding? No. Or maybe — only barely, a tiny bit. It does show you are hustling, if the advisors are truly great. If you get Eric Yuan or Marc Benioff to be an active advisor — well, then, you get some more attention. But that’s about it. They aren’t on the management team, they aren’t selling or building product or running a growth playbook.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Sales Gravy
JULY 28, 2023
Emotional Intelligence Is A Sales Superpower On this episode of the Sales Gravy Podcast, Jeb Blount sits down with Robin Hills, a business psychologist and expert in emotional intelligence from the UK. Emotional intelligence is the ability to combine thinking and feelings to make good decisions and build high-quality relationships. Emotional resilience is essential in sales, and it involves understanding and managing your own emotions to influence the emotions of others.
Martech
JULY 28, 2023
The big tech companies’ earnings reports this week showed mixed results in digital ad revenues. Meta had double-digit growth in the second quarter of 2023, while Microsoft and Alphabet were both close to flat. Meta The winner. Meta’s ad revenue increased 12% to $31.5 billion YoY, beating analyst expectations and returning it to double-digit growth for the first time since 2021.
G2
JULY 28, 2023
In today's consumer-driven market, the modern customer demands personalized experiences that cater to their unique preferences and needs.
SaaStr
JULY 28, 2023
So don’t look now, but things are getting a smidge better in SaaS. It’s still tough out there for many, and selling is challenging. Goldman Sachs is now predicting the first re-acceleration in ACVs in years: And: Top Cloud and SaaS stocks are up 31% this year. Now they still are way down from their 2021 highs. But +31% is real. Top Cloud and SaaS stocks are trading at 15x ARR or more.
Speaker: Frank Taliano
Documents are the backbone of enterprise operations, but they are also a common source of inefficiency. From buried insights to manual handoffs, document-based workflows can quietly stall decision-making and drain resources. For large, complex organizations, legacy systems and siloed processes create friction that AI is uniquely positioned to resolve.
Heinz Marketing
JULY 28, 2023
By Karla Sanders , Engagement Manager at Heinz Marketing In the fast-paced world of B2B sales and marketing, the key to achieving outstanding results lies in the art of marketing orchestration. It’s like a finely tuned system where various elements, such as marketing operations, workflows, RACI (Responsibility Assignment Matrix), and standardized templates, work together seamlessly to create a powerful symphony of lead generation, customer engagement, and revenue growth.
SaaStr
JULY 28, 2023
So don’t look now, but things are getting a smidge better in SaaS. It’s still tough out there for many, and selling is challenging. Goldman Sachs is now predicting the first re-acceleration in ACVs in years: And: Top Cloud and SaaS stocks are up 31% this year. Now they still are way down from their 2021 highs. But +31% is real. Top Cloud and SaaS stocks are trading at 15x ARR or more.
Search Engine Land
JULY 28, 2023
If you are in marketing, especially content marketing, exploring the AI-based tools YouTube creators use is essential. They offer insight into the most effective AI video generators that could secure your job in the near future. ChatGPT and Midjourney Check out “Star Wars by Wes Anderson Trailer | The Galactic Menagerie.” Uploaded on April 28, this whimsical and visually stunning fan-made fake trailer now has 2.8 million views.
SaaStr
JULY 28, 2023
So Capchase surveyed 900 SaaS businesses between $1m and $15m ARR, and their data showed what I’ve seen as well: it’s tougher out there,and media growth is down. But — the best are growing as fast as they always have: Of the 900 surveyed, the median was tougher growth — 39% at $10m ARR, which is still fast enough for sure to get to a strong nine-figure exit, but not fast enough to attract venture capital.
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Search Engine Land
JULY 28, 2023
Ad spend increased across Google, Meta, Amazon and Walmart during the first two quarters of 2023. Another major advertising platform on the grow in Q2: fashion brand Temu. The company became a major player in the Google Shopping race, so much so that it is now competing against 82% of US advertisers – to put this percentage into perspective, this is a higher share than Walmart, according to Tinuiti’s latest Digital Ads Benchmark Report.
Sales Hacker
JULY 28, 2023
Four short business days away from a BIG announcement coming your way! It’s very difficult for me not to just type it out on the next line… *deep breath* Keep an eye out on Aug 2nd for something we’ve been cooking up over the last few months. We appreciate all of you for supporting this newsletter from the early days and it’s about to get even bigger, better and more valuable for GTM leaders.
Search Engine Land
JULY 28, 2023
Google has released some really needed updates to its site names feature in Google Search. Site names are now supported on subdomains on all devices in English, French, German, and Japanese languages. Google also made other improvements and added workarounds when Google gets your site name wrong, Google announced. Site names. Site names is the title and name of the site Google shows in the search results listings.
SalesLoft
JULY 28, 2023
What is the #1 problem facing your revenue team? Meeting quota? Closing the quarter strong? Keeping up with shifts in the market? Or is it something deeper — something that has the power to make or break your revenue organization? In a nutshell, is the real problem your front line sales leaders? Sales teams are under a lot of pressure. On top of hours of internal meetings and meticulous updating of lead and opportunity records, they still have to find time in the week to sell, sell, sell.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Search Engine Land
JULY 28, 2023
Google has launched a new customer support feature on Merchant Center. The new tool enables retailers to input their customer support information and returns policy. Merchant Center is then able to share these details with shoppers without them ever having to leave the program. Why we care. Consumers often feel frustrated and dissatisfied when they can’t easily access customer support and returns-related information while shopping online.
Search Engine Land
JULY 28, 2023
You’ve probably heard the news: Google Ads and Google Analytics 4 will completely retire first-click, linear, time decay, and position-based attribution models in September. Last-click and data-driven attribution models will remain available, along with external attribution. What some PPC marketers don’t realize is that Google won’t just discontinue these attribution models from a bidding standpoint.
Search Engine Land
JULY 28, 2023
Despite what some business leaders still (shockingly) think, YouTube isn’t just cat videos and fail compilations; it’s a mighty tool in your marketing arsenal. If you’re not harnessing its full potential, you’re missing out big time. Regularly performing a thorough audit is one way to ensure you’re squeezing all the value from your brand’s YouTube channel.
Search Engine Land
JULY 28, 2023
A new Google Merchant Center policy on “automated content” says reviews generated using an automated program or artificial intelligence application are considered spam and against the Google Merchant Center policies. Google posted this update here and clarified its existing Merchant Center policies and enforcement. Automated content policy.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
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