ConversionXL

JUNE 2, 2020

Tesla has all the long-range electric cars now, but every single car maker will get there soon enough. If you’re using table-stakes arguments to sell your product or pitching it like you’re the only game in town, you need to rethink differentiation. Differentiating with price is not sustainable. They’ll always catch up.

A/B testing 162

A/B testing X-functional Price Gaming 162

ConversionXL

APRIL 24, 2019

Why would Tesla let others use its network, which could be a moat to protect it from electric competitors? “I Venture capitalists choosing whether to fund the next Facebook killer might look at the regulations as too high of a price of entry. The crux of Halligan’s pitch is the value of inbound marketing.

Hospitality 122

Hospitality Non-Profits Networking Electricity 122

SBI

JUNE 23, 2015

National Cash Register, Westinghouse Electric and others created large, organized sales forces and with them, standardized sales and sales management techniques. At the time, it was pitched as a platform for large companies to build custom apps that would take data from various sources (not just Salesforce CRM). 5) Pricing.

Non-Profits 55

Non-Profits CRM Electricity Sales 55

Gong.io

SEPTEMBER 19, 2018

Rather than asking customers what keeps them up at night, The Challenger Sale recommends crafting an educational sales pitch that teaches the customer what should be keeping them up at night. Drucker advised the heads of General Motors, Sears, General Electric, and IBM on management strategies and principles. Pitch Anything.

Negotiate 111

Negotiate Sales Technique Up-sell 111

SaaStr

JULY 9, 2019

With electricity, a lot of African nations never had legacy electrical grids. You’ve got to be very sensitive to price, and so you’re caught in this conundrum. We had to change our pricing. On the one hand, you can’t really afford to hire salespeople because your CLTVs don’t justify it.

Electricity 63

Electricity Education Start-ups Trust 63

Salesforce

SEPTEMBER 19, 2023

You need to always be asking questions,” said Francois Carle, a strategic account executive at Schneider Electric who has worked in sales for more than 20 years. A very common one is pricing. I would say that curiosity is key. You need to be curious about what they’re trying to achieve and drill down into what their challenges are.

Technique 105

Technique Closing Sales Electricity 105

SaaStr

OCTOBER 22, 2020

I studied electrical engineering. And are you increasing the average selling price over time? So tell me, how did you make your way into the world of SaaS, and how did you come to be CMO of the juggernaut that Okta is today? Ryan Carlson: My path to being CMO at Okta is not a straight one and it is filled with a lot of luck.

Pipeline 66

Pipeline Cross-sell Launch Start-ups 66

Sales Hacker

JANUARY 19, 2021

He holds a BSc in electrical engineering and an executive MBA from the University of Leicester. But I historically have been taught to do enterprise selling, where our average sales price starts at the million-dollar satellite EarthLink stations. And then, you go to startup land, and then you do it all over again in startups.

Cross-sell 63

Cross-sell Up-sell Objectives and Key Results Start-ups 63