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How research on learning can help you understand advanced SEO concepts

Search Engine Land

Understanding these papers requires a wide range of skills, a grasp of natural language processing (NLP), search engines, and, occasionally, programming languages. This intrinsic load, or the inherent complexity of SEO itself, can overwhelm Alex's cognitive capacity, making learning inefficient and stressful.

Intrinsic 105
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9 interesting Google patents from 2023 and what they mean for SEO

Search Engine Land

Google patents offer valuable insights into the search engine giant’s latest innovations and priorities for improving search technology. This approach will likely influence the dynamic filters a search engine might generate, enhancing the website’s visibility. Do the patents reflect Google’s actual practices?

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Busting the myth! Advertising is the same as marketing 

Salesmate

I’m personally annoyed when people in my industry (digital marketing) interchange the term “search engine marketing” or SEM with “pay-per-click” or PPC. SEM includes advertising and search engine optimization (SEO). . A sound marketing strategy incorporates advertising as a tool, but advertising is not intrinsically a strategy.

Intrinsic 110
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Busting the myth! Advertising is the same as marketing 

Salesmate

I’m personally annoyed when people in my industry (digital marketing) interchange the term “search engine marketing” or SEM with “pay-per-click” or PPC. SEM includes advertising and search engine optimization (SEO). A sound marketing strategy incorporates advertising as a tool, but advertising is not intrinsically a strategy.

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Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger

The Lost Book of Sales

They borrow from and really stitch together the analytical tools, methods and formulas from such traditional disciplines as history, psychology, mathematics, engineering, biology, physics, chemistry, statistics and economics. At best, they are merely the beginning of a proper calculation of intrinsic valuation, not the end.

Intrinsic 105
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Learn From a Google Rater: The Impact of Intents and Results Diversity in Content Strategy

Hubspot

For about 10 years now, Google has relied on an army of human evaluators to provide feedback and critical insights on countless experiments run by the search engine. Then, for the broader keyword pizza, a helpful technique is to convert keyword into query and assume those 7.5M people are issuing the query "pizza" to Google.

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Multi-Armed Bandit: When to Do Bandit Tests Instead of A/B Tests

ConversionXL

As Andrew Anderson said in an Adobe article : Andrew Anderson: “In an ideal world, you would already know all possible values, be able to intrinsically call the value of each action, and then apply all your resources towards that one action that causes you the greatest return (a greedy action).