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Google Ads lets you create campaigns using conversational AI

Search Engine Land

Advertisers across the board should be celebrating this news due to the intrinsically cooperative experience it brings to the campaign creation process. The post Google Ads lets you create campaigns using conversational AI appeared first on Search Engine Land.

Campaign 101
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3 Ways to Build Customer Loyalty in the First 3 Months

Sales Hacker

External to the product While intrinsic product value is crucial, adding external value enhances customer loyalty. Combined intrinsic and external value becomes a dynamic force for rapid customer loyalty. Growth Engineer at Coast – more details here. ” Rapid recognition of product value → increased customer loyalty.

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10 non-marketing books every SEO should read

Search Engine Land

As SEO professionals grapple with the ever-increasing competitive world of search engine rankings, they can apply Sun Tzu’s principles of knowing the enemy (competitors) and oneself to craft superior strategies.

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Want Better Answers From Generative AI? Write Better Prompts.

Salesforce

The main takeaway To get the most out of GAI and the generative pre-trained transformer (GPT) models that produce its conversational language, practice prompt engineering. Go to Trailhead +100 points Module Einstein GPT: Quick Look What is prompt engineering? I don’t look at that as an intrinsic flaw.

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How research on learning can help you understand advanced SEO concepts

Search Engine Land

Understanding these papers requires a wide range of skills, a grasp of natural language processing (NLP), search engines, and, occasionally, programming languages. This intrinsic load, or the inherent complexity of SEO itself, can overwhelm Alex's cognitive capacity, making learning inefficient and stressful.

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What Is A Motivator? Understanding Human Behaviour

The 5% Institute

Types of Motivators Intrinsic Motivation Intrinsic motivation arises from within a person and is driven by internal rewards. While it can be effective in the short term, sustained reliance on extrinsic rewards may diminish intrinsic motivation. Conclusion Motivation is the engine that drives personal growth and achievement.

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How SEOs can successfully collaborate with web developers

Search Engine Land

Montse Cano on X Montse Cano summarizes this beautifully and expands on where she felt these issues originated: “[in] the notion that engineering teams exist to do what you wanted them to do, and that they did so by simply pressing a button that would take them 2 minutes.”

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