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Google Ads gambling and games policy updated

Search Engine Land

Starting February 8, Google will start accepting and running sports betting ads from certified, state-licensed entities with certificates of compliance in North Carolina You must apply for certification to be eligible to promote these ads. Why we care. When to apply. Certification.

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How I Owned My Salesforce Journey To a Dream Marketing Job

Salesforce

Diving into all things Salesforce Dictating my own career A #MomentMarketer is born Stepping up as a leader Seven ways to supercharge your marketing career #FutureCMO. So I started the Salesforce Marketer Group in Charlotte, North Carolina. Stepping up as a leader. In less than 2 years, I was promoted to digital director!

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9 Successful Marketers Answer 1 Simple Question: How'd You Get Started?

Hubspot

Not everyone who works in marketing imagined they''d end up here. Sure, some of us started as marketing majors in college, but many marketers have taken really different and interesting career paths to end up in our profession. I should calculate the value of a lead and work my promotional efforts back from that? Rand Fishkin.

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10 Tough Lessons We Learned Building a Prenicorn Outside of Silicon Valley from Pendo.io (Video + Transcript)

SaaStr

Pendo, my company is headquartered Raleigh, North Carolina. A number of VCs, prominent people, smart people will tell you not to even try, to kind of give up and just join what’s going on out here, but it’s possible and there’s plenty of success stories. Can we meet?” FULL TRANSCRIPT BELOW.

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Easy Marketing Partnerships That Work: Why Every Marketer Needs a Marketing Guild

Hubspot

Power Up With a Guild. People reading online about rafting trips near Asheville, North Carolina are probably about to book a vacation there. Follow the Leader. A few partners will hit their deadlines to the group, motivating those playing catch-up to make their contributions too. Momentum is your friend.

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SaaStr Podcast #361 with ServiceNow Chief Customer and Partner Officer Lara Caimi

SaaStr

If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin. And so really, that’s where I landed in this role of chief strategy officer, which I held for two and a half years and actually a week ago just got promoted to chief customer and partner officer.

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Great Data Alone Won’t Make You Data-Driven – Here’s What Will

Salesforce

It can require reengineering business processes, educating your workforce, meeting requirements for data literacy, and increasing alignment across your business. . Most organizations are not historically set up to manage data as an asset and harness its potential to deliver business value,” said Randy Bean, CEO and founder of NewVantage.