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5 Interesting Learnings from ServiceTitan at $840,000,000 in ARR

SaaStr

Just above non-GAAP break-even (3% non-GAAP margins) 110% NRR and 95% GRR $10.5B market cap (12x ARR) This is what a 12x ARR vertical B2B leader looks like today. But this transition isnt easyit requires enterprise-grade features, dedicated sales teams, and a shift in go-to-market strategy.

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How to Scale Go-to-Market Through IPO with ICONIQ Growth’s General Partners

SaaStr

A great product, while necessary, isn’t sufficient to build a market leader and eventually a public company. Companies that win a market are just as good at Go-to-Market as they are at building great products. This needs to be a strategic decision, so companies should ask themselves a few questions.

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How to Build A Truly Global Business From Day One with Flexport’s CEO Ryan Petersen

SaaStr

Make sure you know how your customers buy and tailor your go to market strategy and messaging to that. 2) Spend all your time on achieving product-market fit until you have it. 2) Spend all your time on achieving product-market fit until you have it. Talk to users non-stop, and build things based on their feedback.

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Why you don’t need a CMO… yet

Martech

They blend technology with traditional marketing capabilities while thriving in a chaotic, ever-changing environment and masters of creating demand. Once separate from other executives, CMOs are now part of the C-suite and can help you achieve strategic goals. Marketing consultants have their place but are quite different than CMOs.

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Sales Hacker

Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Sales Ops has expanded its role to include nearly all functions that provide strategic insight needed by a sales team to achieve sustainable growth.

Territory 105
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Decoding SaaS Exits: The Most Common Patterns of Successful SaaS Companies

Sales Hacker

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. So, what separates companies that attract buyers, strategic investors, or IPO opportunities from those that stall? He viewed fundraising as a strategic option, not a necessity. See more top GTM jobs on the GTMfund Job Board.

GTM 64
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Demystifying Sales Enablement: What Is It, Why It Matters, And How To Do It Right

Sales Hacker

We often don’t speak the language of business, and we don’t do a good job of strategically aligning our programs to their goals. Too many sellers on the floor can impact profit margins while an insufficient number can retard growth. There are many specific ways sales enablement can impact process and profits. 8) Attach Rate.